The purpose of the present study was to examine how gender role conflict (GRC) may mediate the relationship between negative alcohol-related consequences, drinking motives, and attitudes toward psychological help among male college students. A total of 399 collegian men completed an Internet survey. Results suggest a complex interplay of variables in that negative alcohol-related consequences were partially mediated by GRC, whereas drinking motives were not mediated by GRC. Implications of the findings and areas for further research are discussed.

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