The latest studies are focused on innovation. Both theory and practice are based on concepts as: innovation, innovative persons or organizations, innovation potential, innovation capability, innovation audit and innovation management. The effort of a firm to gain a certain competitive advantage implies to be capable to innovate; the organization has to offer an adequate framework for development and valorisation of the employees' creative initiatives. The innovation capability of a firm depends on the ability of the managers to identify specific factors that work on it and finding out the way they act. Based on the results of a preliminary investigation regarding other complex tools used in the innovation management, the authors are proposing a model of analysis and improvement of the firm's innovation capability.
This paper presents the eLearning as a modern and efficient tool for teaching entrepreneurship. The outcomes of an entrepreneurship education project, developed and carried out in Romania, are shown. The eLearning projects, called "Rural Manager" and "Rural Entrepreneur", address to the rural communities with an entrepreneurship education curriculum. The education needs were identified through a survey conducted on 954 persons random selected from 23 counties in case of the "Rural Entrepreneur" project . The eLearning platforms developed by the two projects comprise various modules for example: the firm and the economic environment, entrepreneurship and innovation, business management, business marketing, finance and business accounting, communication and negotiation, and IT for businesses. In addition, the platform facilitates the consulting and networking services, as well as an e-business platform promoting the beneficiaries' products/services. In order to measure scientifically the needs of training and of managerial consultancy at distance, complex researches were used that implied the achievement of focus groups, brainstorming and depth interviews as well as statistical analyses. The number of the beneficiaries of the two projects was over 1000 persons and their occupational statute was variously: owners, employees from the public or private sector, freelancers, farmers, students and unemployed workers.
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