This study introduces simplified neutrosophic linguistic numbers (SNLNs) to describe online consumer reviews in an appropriate manner. Considering the defects of studies on SNLNs in handling linguistic information, the cloud model is used to convert linguistic terms in SNLNs to three numerical characteristics. Then, a novel simplified neutrosophic cloud (SNC) concept is presented, and its operations and distance are defined. Next, a series of simplified neutrosophic cloud aggregation operators are investigated, including the simplified neutrosophic clouds Maclaurin symmetric mean (SNCMSM) operator, weighted SNCMSM operator, and generalized weighted SNCMSM operator. Subsequently, a multi-criteria decision-making (MCDM) model is constructed based on the proposed aggregation operators. Finally, a hotel selection problem is presented to verify the effectiveness and validity of our developed approach.
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