A survey about the information needs of elderly people could find out the information required to address the needs of the aged in a community. Analyzing data collected from 600 elderly people through field investigation with a questionnaire in a rural community in central China, the results show that the preferred information format of the majority of aged people is audio and/or visual information product, especially audio product. Most of the aged people stated that they were in need of healthy and medical non-educational audio information products. The survey maybe lead to improved and expanded information services for respondents who are short of such services, including Public broadcasting services, extending the audiovisual collection, loaning audiovisuals, religious faith audiovisuals and others providing needed information to them. In summary, this paper assembles views on what the elderly people currently need to be helped by both practitioners and researchers in the elderly people services domain.

With the rapid development of the e-commerce economy in urban and rural areas, China's logistics industry has entered a stage of transformation and upgrade. First, this paper introduces the Supply-Chain Operations Reference-model as a theoretical reference for index selection. Then, after comparing the BP neural network and linear regression analysis, we chose the BP neural network analysis method, which is more stable and accurate in forecasting e-logistics demand scale in urban and rural areas. Finally, according to the results of the data analysis, this paper divides the development of e-logistics demand in urban and rural areas into two stages and discusses the reasons for the formation of these two stages in detail. This job not only provides a new perspective for the study of rural e-commerce and urban and rural e-logistics demand prediction, but also provides a theoretical reference for the formulation of government policies and farmers' participation in rural e-commerce.

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