SynopsisWe report flow birefringence observations of polyethylene oxide solutions in a four roll mill where the flow field in the central region of the mill approximates well to that of pure shearing flow. When flow birefringence is observed it is seen to be highly localized within a region close to the "outgoing" asymptotic plane of flow. The phenomenon can be explainer! in terms of the flow birefringence corresponding to high extension of some polymer chains where the localization is caused by the chains requiring sufficient time in the flow field to become extended. This explanation has important consequences in all "persistently extensional flows" and can explain the origin of previously published results of localized flow birefringence observed for polyethylene solutions in axial compression and axial extensional flows.