The proposed hub of Academic Activities in the areas of Innovation and Entrepreneurship for teaching undergraduate students originated in the strategic project of the University entitled "Tecnosinos Project-São Leopoldo Tech Park". The main objective of this project is to make Unisinos University a technology-fostering agent, conducting applied research in Entrepreneurship and Innovation. This paper will discuss the importance of the entrepreneurship education and the successful partnership between Unisinos and Tecnosinos Tech Park on an innovative program that has positively influenced a large number of students since 2011, fostering the birth of new startups. The methodology of this article is related to a case study originated from a qualitative applied research with secondary data collection from register and from academic curricula. Additionally this work took primary data collection through interview with professors and with Unitec manager, who is responsible of this project from Tecnosinos side. Results from this study shows increasing number of students participants of different kind of activities. A part from education, some activities focused on entrepreneurship promotion, such as Warm up, Roser Award and Innomarathon, that resulted in more than six projects that became startups at Unitec Incubator.

Os parques tecnológicos se consolidaram como ambientes que fomentam a inovação e o desenvolvimento regional. Novas informações, tendências e tecnologias surgem constantemente, e a capacidade dos parques tecnológicos de monitorar novas tendências, aprender com a experiência e desenvolver novos recursos são importantes para garantir sua evolução e relevância no mercado. Partindo do entendimento de que parques tecnológicos são ambientes capazes de absorver novas informações, processá-las e evoluir ao longo do tempo, é importante compreender os mecanismos determinantes para essas evoluções. O objetivo desta pesquisa é analisar como as dimensões da capacidade absortiva são evidenciadas nos parques tecnológicos, a partir dos processos de digitalização ambiental. O foco desta pesquisa é o parque tecnológico como instituição. As empresas dentro dos parques são um número consideravelmente maior e podem ser abordadas em pesquisas futuras. Os resultados mostram uma influência positiva das dimensões pesquisadas sobre a capacidade de absorção dos parques tecnológicos.

The objective of this research is to analyze how the dimensions of the absorptive capacity are evidenced, from the processes of environmental scanning, as it is important to understand the mechanisms that are determinant for these evolutions. In order to validate the interview script, a pilot test was provided with the manager of Barcelona's La Salle Technova. After that, interviews with managers of five Tech Parks in Brazil, one in Spain, and one in South Africa were carried out. The results show a positive influence of the surveyed dimensions on the absorptive capacity of the technology parks.