The energy sector plays an important role in Mexico’s development trajectory. Mexico makes an interesting case study because it shows how difficult it is to reduce fossil energy dependence despite geographic and climatic conditions that favour renewable energy deployment and use. Resolving path dependencies and the related carbon lock-in are key to Mexico’s sustainable energy transition. This applied teaching guide contemplates the use of a case-illustration typology to identify and discuss how the politics about carbon lock-in affects Mexico’s sustainable energy transition. This methodology is an innovative endeavour that aims to apply the case study in classrooms with the intention to encourage discussions and solution-oriented approaches when tangible actions are identified by the educator and students. This methodology elevates the case study to a “living” case study that leads to recommended actions. The applied teaching guide allows educators, who are mostly researchers, to reflect on how Mexico’s case study could be explained not only to promote the students’ understanding of the challenges, but also to provide educators/researchers the skills on how to effectively disseminate knowledge. Mexico’s carbon lock-in involves oil and oil-run power plants that are costly to build but relatively inexpensive to operate. To conclude, this case study identifies potential entry points for transitioning towards sustainable energy in Mexico—resources that can promote the use of clean energy despite carbon lock-in. For example, focusing on electrification—particularly the carbon-intensive sectors—can help Mexico transit towards sustainable energy despite institutional constraints. Complementing this case study is a teaching guide with recommendations for using Mexico’s energy transition in courses on sustainability. By understanding how to explain the case study, the educator/researcher can better structure the complexity of the case study. This approach introduces a “learning activation framework” to identify emerging opportunities that can advance sustainable energy transitions in different cases of carbon lock-in. The framework also gives students a chance to help dismantle or cope with carbon lock-ins. Mexico’s energy transition makes a valuable teaching example because its energy transition is part of a broader developmental goal. This teaching guide’s systematic approach can maximise the students’ learning experience.

La implementación de estrategias innovadoras en las empresas son las que permiten que estas subsistan en los mercados. El presente trabajo tiene como objetivo la generación de estrategias que contribuyan a un negocio en la industria restaurantera para poder mejorar su desempeño y cumplir sus objetivos. Con este fin, se realizó un análisis FODA para identificar los problemas y las áreas de oportunidad en el negocio Coffee Shop; una cafetería mexicana. Además, se realizó la matriz cruzada para proponer estrategias innovadoras que aporten valor a la organización. La investigación se realizó con un enfoque cualitativo no experimental. Las estrategias propuestas contemplan una postura ofensiva, defensiva, de reorientación y de supervivencia, haciendo énfasis en el uso de las tecnologías y la digitalización como esenciales para el logro de sus objetivos.

Durante el 2021, el fenómeno de los Non Fungible Tokens (NFTs) tuvo un auge, apreciándose un crecimiento acelerado de esos criptoactivos. Por otro lado, el padre de la administración estratégica, Igor Ansoff, introdujo en 1960 una matriz para el desarrollo de estrategias de crecimiento. Este artículo pretende analizar cada estrategia y cómo han sido aplicadas en el arte, para así identificar dónde están ubicados actualmente los NFTs. Los resultados de este análisis indican que hoy en día se siguen utilizando las cuatro estrategias dentro del mercado del arte y que los NFTs se posicionan en el cuadrante de la diversificación, puesto que es un nuevo producto en un mercado nuevo.

Global value chains are undergoing a revolution in the Industry 4.0 environment, which is driving changes in organizations, as well as in business models, which have also experienced pressure derived from the COVID-19 pandemic, however, in this context a greater digitalization has been detonated which should generate value. The objective of the present research has been to analyze the main scientific contributions applying a regional segmentation related to global value chains in the scope of industry 4.0, in this sense the present study included a systematic review of contributions from the academic, scientific and business fields, with the collection of 50 articles of which 25 complied with the study area, in a period between the years 2016 to 2022, allowing to identify factors and variables that influence as fundamental pieces for digital transformation. The findings of this research found that it is necessary to promote models, frameworks or action plans by governments, as well as organizations seeking to embrace Industry 4.0 in which the cornerstone is the human factor. It was concluded that it is necessary to understand the challenges that will arise in the coming years, looking for strategies by applying models on technology adoption to facilitate joining the digital transformation, which promises to optimize various activities, strengthening global chains with greater value for related parties. 

En 1992 se creó un marco integral de gestión y control llamado Balanced Scorecard (BSC), que incula lo financiero y lo no financiero en un único proceso, mejorando la rentabilidad y visualizando los resultados de forma rápida y completa. Cuando la industria 4.0 (I4.0) y la sostenibilidad son tendenciaen el mundo, las perspectivas del BSC deben ser específicas para la toma de decisiones. El sector hotelero es clave para el desarrollo del país al contribuir al PIB y al empleo. El objetivo de este artículo es, a través de una revisión de literatura, proponer dos perspectivas independientes al BSC en las PYMES del sector hotelero boutique, teniendo un enfoque cualitativo, descriptivo y explicativo de las mismas, resultando un servicio innovador y sostenible.