Promoting sustainability, including the production and consumption of food, is badly needed nowadays, given the fact that consumers are increasingly concerned about protecting their health, through a thorough verification of food quality. From this perspective, organic food may represent a viable solution for a healthier future. Currently, we are witnessing a substantial increase in the number of countries, organizations, and companies encouraging organic farming, an economic activity that involves environmentally friendly agricultural practices. The main objective of this chapter is to reveal the growing importance of organic farming to the food markets. This research will also focus on presenting a very detailed analysis of the defining elements of organic agriculture, such as the evolution of certified organic surfaces, both contributory and disfavoring factors of the developing organic agriculture, and last but not least, overall outlook for global consumption of certified organic products.

The implementation of sustainable development principles and the prioritization of the circular economy as a healthy alternative to economic growth force manufacturers to change their vision of production by incorporating effective measures and innovative techniques in order to protect the environment.Each Member State, including Romania, committed itself to the implementation of European legislation last year by properly transposing the circular economy package and ensuring sustainable economic development through the implementation of responsible production principles. An eloquent example would be the "polluter pays" principle, which implies the continued responsibility of producers and their involvement in a European Sustainable Development Mechanism, by internalizing the financial effort to protect the environment in the final price of the product, at the shelf.Although this principle was governed by Directive 2004/35/EC on Environmental Liability, transposition of the Directive has been progressively slow, with great differences between the Member States, even though the principle from which it started was the same: European producers to be accountable for both the pollution prevention action and the repair of any environmental damage, by providing the necessary expenses both with the prevention and the repair of the damages.The extended producer responsibility, as provided for in the European circular economy package, must be implemented by identifying sustainable production practices that do not jeopardize the productivity indices of economic agents.It seems to be the equation that will determine Europe's success in the battle of global economic development (especially with the United States and with China), the main unknown of which consists precisely in the identification of innovative production methods that respect the very fragile economy-environment ratio.

In the last decade European population is witnessing a popular phenomenon of growing the capital image of organic products. Romania is a country that provides resources for the growth and stabilization of such a productive environment in order to establish an optimal development of ecological food. Also its approach it is mostly conservative and conventional and this a big struggle in the way of organic development on a serie of layers. The purpose of this article is to validate the arguments that this kind of agri-food products and this type of agriculture is a vector of sustainable development that can also represent the key to the economical stability of a country. The considerable progress of the technology opens the perspective of the importance of a balanced lifestyle and the point of view can be economical, political, social and also sustainable. To the necessity of this article contributes the change of the behaviour of consume in the last decade when possible customers became more selective in the process of purchasing food. The arguments presented in this article sustain the potential of development in Romania in agricultural and agro-sales fields through statistical analysis and interpretation and also by the opinion of the top entrepreneurs which activate in agriculture in Romania. The article aims to highlight the need to bring to the common denominator the two variables of the ecological optimal equation: the mitigation of the negative effects of conventional farming on the environment and the provision of a healthy lifestyle for current and future generations.

The implementation of sustainable development principles as well as the prioritization of the circular economy as a healthy alternative to economic growth will cause producers to change their vision of production by incorporating concrete and effective environmental protection measures. The European Union, through Directive 2004/35/EC, on the prevention and repair of the damages produced to natural resources, has introduced, since its implementation for the first time on 30 April 2004, the obligation to respect the 'polluter pays' principle, with clear rules for them. The transposition of the Directive became mandatory three years later in 2007 for all member states and European producers were therefore responsible for both the pollution prevention action and the repair of potential environmental damage, as well as for bearing the associated costs of the two types of measures from the financial point of view. Within this research we find the concrete results of the implementation of the Directive, following the evaluations carried out by the European Commission, through the two official reports drawn up in 2010 and 2016, and also the difficulties faced by all Member States, in fact by European producers, in complying with environmental standards regarding waste. At the same time, these issues will be exemplified by reference to Romania's concrete example, as a case study.