The feasibility of the launched transport mode is studied by means of the physical and simulation model. And a new transport mode—launched transport mode, is put forward. After describing the overall design thinking, a preliminary design of the aircraft of the transport mode is carried out. Then the result is obtained that the new mode can save 10%~30% on cost and improve 30%~50% on efficiency than other transport modes when undertaking the equal transport task according to flight-test and simulation of the aircraft model. The launched transport mode provides a new mode for the short-to-medium distance transportation, as well as a new idea for the innovation of the transport mode in the future.