Recently, the commercial potentials and practical values of Mobility as a Service (MaaS) have been witnessed for sustainable development of smart cities in the field of intelligent transportation. Driven by the Internet of Vehicles (IoV), vehicles gradually become mobile living spaces to satisfy diverse demands of occupants, where the media functionalities, scenario scopes, and user engagements can be all expended dramatically. In the era of 5G/B5G, the intelligent connected vehicles are considered as super media because of the improved In-Vehicle Infotainment (IVI). In this paper, relying on the advanced communication and intelligent techniques, we investigate the IoV-based vehicle-mounted media scenarios and construct IVI solutions for the MaaS. Firstly, we propose the characteristics of vehicle-mounted media scenarios and present the IVI evolution from the aspects of hearing, vision and multi-sensory media services. Secondly, we point out the main features and limitations of IoV-based IVI in 3G/4G. Finally, exploring the potential of super media, both the linkage display and IVI collaborative modes in vehicle-centric media scenarios are introduced as IVI solutions for the MaaS in 5G-V2X and beyond, which intend to further improve the audio-visual experiences of occupants and observers in urban environments.

With the accelerating industrialization of 5G-V2X and smart automobiles, the intelligent connected vehicle (ICV) integrated with sophisticated communication, caching, computing, and control techniques enhance the functionality of in-vehicle infotainment (IVI) and also provide more powerful telematic or entertainment choices in vehicular environment. The diverse needs of ICV users (e.g., drivers and passengers) can be satisfied during commuting and traveling. However, considering the limitations of transportation environment, the potential attitude and usage behavior for the upcoming ICV infotainment directly impacts on the traffic and road safety in sustainable cities. In this paper, we conduct an online and offline survey to investigate the key factors influencing the user attitude and intention of ICV infotainment, where the answers of a total of 502 valid respondents (i.e., IVI users) are collected in China. A conceptual technology acceptance model with the constructs of perceived usefulness (PU), perceived ease of use (PEOU), social influence (SI), consumer innovation (CI), and perceived risk (PR) is established, and then assessed via partial least square structural equation modeling. We find that the constructs of PU, PEOU, CI, and SI have a direct impact on attitude and usage intention, of which 46.8% and 73.4% of variance, respectively, are explained. The respondents show positive attitudes and higher usage intention towards the ICV infotainment. Although PR has insignificant path with attitude and intention, the driving experience moderation effect exists between PR and usage intention. We can see that ICV infotainment will become a trend in future transportation scenario. Through this survey, reference for traffic safety and usage norms will be provided to reduce the risky of public health issues (e.g., traffic accidents) in the context of ICV infotainment.

With the rapid growth of mobile media, large quantities of mobile content have been generated by moving entities. Some content generation patterns become popular for users and professional organizations, e.g., user-generated content, professionally-generated content, machine-generated content. However, due to the limitations of device types and functions, it is necessary to explore the new production tools and further inspire the content potential in mobile scenarios. According to the production capacity supported by Internet of Vehicles, intelligent connected vehicles (ICVs) emerge as new content generated devices in sustainable cities. In this paper, we propose the concept of Mobile-Generated Content (MoGC) as a new part of production patterns. First, we analyze the relationship between MoGC and existing patterns from the perspectives of entity and workflow. Second, the unique functionality and social property of MoGC are revealed, i.e., ICVs play the role of middle platform with data and technology offices. The current dominant discourse created by the professional institutions (e.g., media agency or governing authority) will transfer to the vehicle users. In this way, the content generation system has been further enriched in omni-media environments through efficiently integrating productivity tools and resources. Besides, MoGC not only contributes to social governance by enlarging the news source and coverage, but also strengthen the personal discourse in mobile scenarios.