In the development process, Information and Communication Technologies (ICTs), which also commonly referred to as electronic media or cyber media have been acknowledged as a new instrument that could facilitate the need of new information and innovation for rural people or farmers. However, several studies reported that extension and communication based-electronic media in developing countries encounter more problems rather than in developed countries. This research aims to investigate the ownership, access, utilization or functions of ICTs for obtaining information supporting the daily life of farmers and for promoting various farming activities in the coastal area of Kulon Progo Regency Yogyakarta. The research method of the study was a descriptive method that has been conducted by a mixed method. The study found that in line with modernization in agriculture, farmers have been using conventional and new electronic media including television, radio and mobile phone with function for getting new information. Conventional electronic media are still dominant while the use of new electronic media has been gradually increasing. Information gathered from ICTs includes social, cultural, economic, health and environmental issues. The use of new electronic media particularly the internet via smartphone has newly started to be utilized among farmers in the coastal farming area who intensively engaged in horticulture crops cultivation mainly for getting and exchange the market information. Information on technological innovation is still dominant among farmers. Better infrastructure and mobility access, improvement of telecommunication network and development of content and format of information provided by new media will be prospective in the future
Organising smallholder farmers into groups or co-operatives is widely promoted as a strategy to connect farmers to markets and turn them into price makers rather than price takers. This pathway usually combines co-operative organisational models, based on collective ownership and representation in internal governance, with measures to shorten the agri-food chain, shifting the ownership of intermediary sourcing, aggregating and trading functions to the group. The underlying assumption is that this improves smallholder farmers' terms of inclusion in markets. To scrutinise this assumption, our study compares two examples of farmer-led auctions facilitating trading in the chilli market in Java, Indonesia. The auctions' ownership, management and performance evolved differently: one was run by a group and the other by a family. The comparison brings nuance to the prevalent emphasis on co-operative ownership structures. By researching practices central to collective trading at the chilli supplier–trader interface, this study unravels four dimensions—ownership, voice, reward and risk—capturing smallholder chilli farmers' terms of inclusion in both the auctions and the market. Our comparative analysis suggests that shared ownership and control of the trading function, a central feature of co-operative models, does not necessarily ensure favourable terms of inclusion for smallholder farmers with little capacity to take risks. The capacity to reconfigure the terms of market inclusion for vulnerable smallholder farmers involves direct payment modalities and risk taking. A collectively owned trading organisation does not necessarily imply an inclusive business concept when the organisation cannot acquire sufficient working capital to pay its suppliers.
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