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Globalization is often seen as the final stage in the transition towards a market economy. It is argued that a side-effect of globalization is cultural homogeneity and loss of life world, or 'McDonaldization'. McDonaldization represents the rationalization of society in the quest for extreme efficiency. More recently, Mestrović has argued that the rationalization of emotions has also occurred and that Western societies are entering a postemotional phase. In postemotional societies there has been a separation of emotion from action. The result is synthetic, manufactured emotions manipulated and standardized for mass consumption. In this paper I explore what it means to nurse in a 'postemotional society' and what impact this dulling of the emotions has had on a profession that locates 'care' as its central defining concept. My aim is to generate critical discussion of the shape and direction of contemporary society and the role of nursing within it.

The notion that history is a record of continuous improvement has come to dominate the Western view of the world. This paper examines how nursing has embraced this 'Enlightenment project' and continues to be guided by a faith in 'history as progress' despite the fact that its structural position remains one of subordination and struggle. Faith in progress is manifested in nursing historiography and contemporary nursing literature, in the basic tenet of nursing orthodoxy, that professionalization is both inevitable and desirable, in the alignment of nursing with medical science and technology and the belief that Western nursing is the model for nursing world wide. It is argued that this uncritical faith in a continuously improving future has obscured nursing's vision for the future and rendered it powerless in the face of rapid global economic and social change.

Turkey is attempting to join the European Union and is facing pressure to eliminate many forms of discrimination, including discrimination based on gender. In keeping with these aims, in early 2007 the Turkish government changed the law to permit Turkish men to become nurses. Given that Turkey is a highly patriarchal society and that occupational segregation by sex is a persistent feature, it is important to examine the potential outcome of the legislative changes. The aim of this paper is to explore the paradoxical potential for Turkish female nurses to experience increased discrimination in a system that is restructured by legislation to be non-discriminatory.

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