This study of job advertisements extends our understanding of how employers, rather than researchers, describe the specific skills and attributes sought in candidates for employment in graduate marketing roles in Australia. The paper presents the findings of a content analysis of 359 marketing job advertisements downloaded in 2016, in two periods six months apart, from the dominant job finding website in Australia, seek.com.au. This data offers detailed primary records authored by employers, and sets the research apart from most studies, which rely on generic variables imposed by academics, despite the mooted gap between academia and the business sector. The most demanded attributes included motivation, time management, communication skills, and digital marketing experience. This raises questions about the purpose of a degree, and whether marketing curricula are fit for purpose. The paper explores these findings and other preconditions for being "work-ready", and the study contributes to the underdeveloped employability research from Australia.

This paper extends our knowledge of the growing movement of collaborative consumption, or people sharing with others, in a collective shift away from the outright purchase of things. The focus of the study is on the sharing of land, one of our most widely held and debt-laden assets, for food production, a fundamental human need that has not been the topic of other collaborative consumption research. The research presents a netnographic study of the motivations to participate in Landshare, a non-profit scheme operating in the UK, Canada, and Australia, which "connects growers to people with land to share". The study finds there are significant social belonging and other benefits stemming from collaborative consumption and, in the case of Landshare, a new finding not previously reported in consumer behaviour research, of physical and mental health benefits. This expands the study of exchange as a consumer-to-consumer phenomenon, where no money changes hands.

The evolution of retailing has interested academics across a range of disciplines including economics, history, geography, and marketing. Due to its interdisciplinary appeal, the corpus of knowledge on retailing is composed of many disparate variables of analysis-from transaction costs, and entrepreneurs, to environmental factors, and the dispersion of stores. In consequence, the literature that attempts to explain retailing evolution presents as a patchwork, and extant theories remain disconnected because of their narrowness of focus. This literature review applies a macro and systems theory approach to the multi-discipline literature, and links together bodies of work that, until now, have remained conceptually unconnected. This provides a meta typology of six factors that could explain change in retailing: economic efficiencies; cyclical patterns; power inequities; innovative behaviour; environmental influences; and interdependent parts of the system in co-evolution.

Purpose-The purpose of this paper is to present historical research on marketing practices in department stores of the 1880-1930 period using primary source records from Australia. Design/methodology/approach-The paper draws from primary records including retail trade journals, mass circulation newspapers, and other contemporary sources, but mainly from the archives of The Master Retailers' Association (MRA). The MRA was the dominant industry employers' organisation in Australia, and possibly the first retail association of its kind in the Western world. Secondary sources have also been used to supplement the primary records, and to provide context, and cross-cultural comparisons. Findings-The findings demonstrate the antecedents of a range of marketing practices that today we presume are modern, including sales promotion, trade promotion, direct mail, destination retailing, advertising, and consumer segmentation. This supports other scholars' research into marketing's long history. Originality/value-This paper contributes original knowledge to the neglected field of Australian marketing history and connects the pioneering practices of retailers to the broader field of marketing. While some outstanding retail histories exist for the USA, UK, and France, the Australian story has remained largely uncovered.

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