Purpose This study aims to confirm the expected impact of coronavirus (COVID-19) related to perceived travel risk on the likelihood of tourists to visit a destination. It then aims at identifying the key predictors of perceived travel risk in the aftermath of the COVID-19 pandemic. A theoretically grounded framework is proposed which can be further improved to understand and predict international travel behaviours within the context of global pandemics. Design/methodology/approach A mixed-methods design is adopted. In the first phase referred to as Study 1, a cross-sectional design is used based on a sample of 217 international outgoing tourists surveyed at the Mauritian International Airport and data is analysed using hierarchical regression. In Phase 2, referred to as Study 2, a purposive sample of tourists around the world are interviewed and data is analysed using the thematic analysis technique. Findings The results show that amongst those tourists who are willing to travel in the aftermath of the COVID-19 crisis, the related perceived risk is likely to influence their travelling intention. Several key predictors of perceived travel risks are uncovered, those are categorised as COVID-19 status; transportation services; national sanitary measures; health-care services; accommodation services; ecotourism facilities. Moreover, the potential effects of those factors on perceived COVID-19 related travel risk are likely to be moderated by the trustworthiness of the information. Practical implications The implications of the study are important for researchers and policymakers to better understand and predict travellers’ behaviour in times of pandemics. These implications are also important to tourism marketers and transport and hospitality service providers to more effectively manage and mitigate the effect of such events. Originality/value The study provides an original comprehensive model grounded in the social cognitive theory and protection motivation theory to understand the predictors of perceived travel risks in relation to COVID-19 at a destination.
The study attempts to uncover the characteristics of materialism groups in Malaysia among young adult consumers. It assesses the differences between materialism groups, i.e., low and high materialistic groups, using demographic and peer communication dimensions. The data was collected through self-administered questionnaires. The sample consisted of 956 respondents. The majority of the respondents were Malays followed by Chinese and Indians. The proportion of female respondents was higher than the male respondents. Most of the respondents were single and in the age group of between 19-29 years old. Independent sample t-tests were used to compare mean scores for the study variables between 'high' materialism and 'low' materialism groups and significant mean differences were found between 'high' and 'low' materialism groups in terms of peer communication construct. Specifically, it was found that the 'high' materialism group has considerably greater ratings on the construct. Internal consistency reliability assessment using Cronbach coefficient alpha revealed that the two dimensions had high reliability. A stepwise discriminant analysis performed on peer communication variable found that peer communication variable was significant in differentiating the two materialism groups. The implications, significance and limitations of the study are discussed.
Studies have shown that a family plays an important role in encouraging people to pursue an entrepreneurial career. Consequently, studies have indicated that involvement in a family role may have an effect on functioning in a non-family, work role. This study attempts to find out how behaviours, values, family structure and interpersonal interaction styles from parents can be transferred to the entrepreneur's role, as a leader, in a work environment. Specifically, this study is conducted to understand how certain parenting skills, structure, and styles enhance an entrepreneur's ability to be more efficient and effective at work. Based on the various parenting styles and family structure, propositions are made on the kind of leadership style that may arise from family dynamics. The author argues that there are various points in time where family and entrepreneurial dynamics intersect. This study argues that one very important intersection includes the entrepreneur early experiences with the family which may lead to the development of specific leadership approach at work. In this article, the author attempt to tie two streams of research together to show how entrepreneurs and their families are inextricably linked together. It is an attempt to explore the theories of family structure and parental styles to further depict these links with leadership. These areas are explored and research questions that could be empirically tested are addressed for a better understanding of how family dynamics can affect leadership. This study also explains the kind of socialization experiences that take place within the family that may lead to entrepreneurial behaviour. Such information could prove valuable to entrepreneur leaders who wish to understand their own approach towards leadership. This is important because different working environment will require specific leadership approach in order for the business to be successful. Such study would also help educational institutions to develop curriculum and training that might prove more useful in inculcating entrepreneurial values and leadership into students.
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