(1) presentations; (2) trigger tapes; (3) small group message development exercises; (4) town meeting enactments; (5) role play; (6) video replays; (7) CD-ROM/Web-based materials; (8) pocket cards; and (9) behavior checklists. Triangulation of evaluation data from the various sources identified the following key findings: (1) teaching clinicians how to care for the community via the media is important, but not everybody can picture themselves in such roles; (2) objectives must be kept modest, focusing on key issues and a few prime lessons learned; (3) while even a brief intervention is likely to increase confidence, for many, the main impact lies in raising awareness and piquing interest; and (4) online and take-home resources can help extend learning from a brief session. Conclusion: Media and risk communication training is challenging, but essential for preparing the healthcare workforce.
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