The objective of the present study was to identify factors that sensitise voters towards the political system and stimulate them for active participation in the election process. The study also aimed to examine the role of these factors in increasing the voter satisfaction. Data was generated from a sample of 194 young voters. One contribution of the study was to validate a scale measuring political sensitivity of voters. Findings also revealed that the higher the economic and global consideration (EGC) among voters the lesser will be their satisfaction with the existing political system. The predictors of EGC are observed to be social considerations (SC) and perceived risk (PR). Findings of the study also suggest that higher perceived knowledge of voters will lead to increased involvement in the political system. The study is pioneering as it initiates efforts for comprehensive analyses of the Indian voters for better understanding of factors that affect their political sensitivity.
Purpose
This study aims to examine the factors influencing user satisfaction with unified payment interface (UPI)-based payment systems during the COVID-19 pandemic in India. The study also aimed to examine whether the user satisfaction with UPI-based payment systems during the COVID-19 pandemic will transform into their continuance intention post-COVID-19 pandemic.
Design/methodology/approach
The study was performed in three phases, i.e. pre-testing (for developing questionnaire), pilot study (using exploratory factor analysis to ensure unidimensionality) and the main study. The main study was based on the feedback from a sample of 369 internet users who first used the UPI-based payment system during the COVID-19 pandemic. Data generated were analysed using the structural equation modelling approach.
Findings
The study findings suggest that the users who are satisfied with UPI-based transactions during the COVID-19 pandemic are likely to continue their use of this payment mode in future. Factors such as post-adoption perceived value, perceived usefulness and post-adoption perceived risk were observed to be key constructs in explaining user satisfaction and continued intention for UPI-based payment systems.
Originality/value
The study is one of the pioneering studies, in the sense that it investigated the continuance intention of UPI-based payment systems, which, surprisingly, did not gain much attention from past researchers.
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