Aquaculture products are presently becoming a crucial part of consumers' diets. However, asymmetric information regarding farmed fish exposes consumers to ambiguity and often makes them confused. Therefore, this study aims to ascertain the levels of ambiguity tolerance (AT) and confusion avoidance (CA) related to farmed fish and to test if consumers' AT and CA influence their purchase intent (PI) of such fish. The impact of demographics on consumers' CA and AT is also explored. The data were obtained through a survey conducted on a randomly selected sample of 1053 households who either purchase and have purchased fish. The collected data were analyzed employing explorative factor analysis, structural equation modeling, and a simple regression model. The study demonstrates that AT had a positive and significant impact on the PI of farmed fish, and also reduced CA. However, the current high level of CA does not influence the PI of farmed fish.
The purpose of the present research study is to measure the customer satisfaction regarding the different services of the mobile telecom operator companies in Bangladesh. The mobile telecom sectors are growing rapidly and the contribution of this sector to economic development is very significant. The study surveyed 150 users' opinions to determine the satisfaction level regarding the different services of the mobile telecom operator companies in Bangladesh. On the basis of findings it is evident that the most of the respondents opined that they are moderately satisfied of getting the different services of the mobile telecom operator companies in Bangladesh. This study also revels that there is no significant difference of opinions among the respondent regarding getting the different services of the mobile telecom operator companies in the most of the cases.
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