This study was to determine the effect of brand awareness and e-service quality on consumer purchasing decisions in booking hotel rooms in traveloka. The subject of this study amounted to 100 random people who had booked a hotel room through the Traveloka website. The results of the questionnaire were analyzed using multiple linear regression to see the effect between variable brand awareness, e-service quality and purchasing decisions. The results of this study indicate that brand awareness and e-service quality have a significant effect of 67.1% on the variables of consumer purchasing decisions in hotel room bookings, on the traveloka website. The implication of this research is to see the contribution of the variables studied to be used as consumer decisions in making purchases on room sales services on the website, so marketing is important to know.

The purpose of this study is to measure tourists' satisfaction with Bakas village's gastronomic tour packages. Observation, interviews, documentation and distribution of questionnaires were used as data collection methods in this study. Descriptive qualitative as well as quantitative data analysis on a Likert scale is used as a data analysis method. In this study, it is known that gastronomic tourism here meets the definition. In addition, tourists are also offered other activities that are not listed in the travel packages sold. Through this study, it is also seen that tourists who buy gastronomic packages from Bakas Village are satisfied with what they get.

UNESCO has long been known as one of the elements that support cultural heritage conservation. In 2004, UNESCO began to build and trigger the birth of a new creativity by developing concept of creative city network which is divided into several themes, such as design, music, literature, film, media art, gastronomy, crafts and folk art. In line with the concept of tourism and creative economy that is actively promoted by Indonesian Ministry of Tourism, several cities in Indonesia have been trying to join the network, one of them is Denpasar. With all the cultural potencies owned, in 2014 Denpasar governments proposed to join UNESCO creative city network as a ‘Creative City of Crafts and Folk Art’, where it can provide an opportunity for artist and crafters of Denpasar to introduce and interact with other creative city, notably in terms on how to develop local culture in globalization. This study contributes on evaluating strengths, weakness, challenges and opportunities as well as discovering efforts which should be obtained by Denpasar based on the criteria and characteristics served as a guide to join UNESCO creative cities network.