This empirical study contributes towards identifying the effect of both fake and real discounts in the Indian marketing environment. A common but unsustainable practice in India is to increase the selling price and then offer a discount on the product. Increasing sales based on fake discount pricing strategy is a primary business development objective in India. The discounts, however, vary across store type and time and are based on product features. The selected databases were collected from the top five Indian e-commerce portals in terms of volume of sales, and from popular brick and motor outlets of tier 2 and tier 3 cities in India. The empirical results indicate that offers based on price in India had an impact of 2.8 times higher than the actual quality of the product. The outcomes suggest that marked price has a significant impact on consumer’s behavior. The results also indicate the existence of a strong correlation between trapping fake discounts and purchase by deceiving and persuading customers in India. Research is empirical in nature and respondents have been selected based on purposive sampling. The study is limited to tier 2 and 3 cities of India for 250 days, and the results are applicable to online and offline retail stores.
This empirical study contributes towards identifying the effect of social exclusion on labor market integration of people with disabilities in Romania. Certain categories of individuals with disabilities have longer unemployment duration than others and this empirical study is focused on identifying which variables have a significant influence on exit to job hazard on Romanian labor market. The significant gap between employees without disabilities and employees with disabilities in the Romanian labor market can be explain based on certain influential factors such as: Lower productivity levels, higher training costs, differentiated work schedules, special demands, higher risk of work injuries and work-related accidents, etc. The findings reveal the lack of statistical significance for the differences between median survival time and hazard rates of disabled individuals, a function of their disability. Moreover, our results show that only an age and unemployment allowance has had a significant effect on unemployment duration and exit to a job hazard of educated individuals with disabilities.
The main purpose of this research article is to provide a comparative framework on various implications of risk anomalies on Indian stock market based on an empirical study for the following sectors: Pharmaceutical, Fast-Moving Consumer Goods (FMCG) and IT. Risk anomaly is a notable anomaly because it is continual and all-inclusive. This research study aims to examine the existence of risk anomaly in the National Stock Exchange, India, and in particular providing a comparative analysis on the behavior of the pharmaceutical sector in India.
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