The Brazilian broiler industry is the most prominent branch in farming, due to its high levels of productivity. However, there is a growing concern about the environmental damages caused by such an activity, in special the atmospheric air pollution, as a consequence of the high volume of residues generated and the damages made to the environment. Air pollution, despite being most of the time detected by undesirable odoriferous substances, can be caused by numerous atmospheric pollutants such as particulate matter, odorless gases, non-volatile compounds, amongst others. This negatively impacts the health of both humans and animals, as well as of the surrounding ecosystem. Broiler production can be understood as a range of steps necessary to poultry meat production. Hence, their emissions can be computed all the way from the grain production, the feed fabrication, the poultry farming to, finally, the slaughtering and recycling of animal based products. As the poultry chain is well-segmented in its functions, it is necessary to establish and quantify the real impacts caused by its sectors and define mitigation controlling measures in regards to air pollutants.