With big data analytics growing rapidly in popularity, academics and practitioners have been considering the means through which they can incorporate the shifts these technologies bring into their competitive strategies. Drawing on the resource‐based view, the dynamic capabilities view, and on recent literature on big data analytics, this study examines the indirect relationship between a big data analytics capability (BDAC) and two types of innovation capabilities: incremental and radical. The study extends existing research by proposing that BDACs enable firms to generate insight that can help strengthen their dynamic capabilities, which in turn positively impact incremental and radical innovation capabilities. To test their proposed research model, the authors used survey data from 175 chief information officers and IT managers working in Greek firms. By means of partial least squares structural equation modelling, the results confirm the authors’ assumptions regarding the indirect effect that BDACs have on innovation capabilities. Specifically, they find that dynamic capabilities fully mediate the effect on both incremental and radical innovation capabilities. In addition, under conditions of high environmental heterogeneity, the impact of BDACs on dynamic capabilities and, in sequence, incremental innovation capability is enhanced, while under conditions of high environmental dynamism the effect of dynamic capabilities on incremental innovation capabilities is amplified.
The digitalization process and its outcomes in the 21st century accelerate transformation and the creation of sustainable societies. Our decisions, actions and even existence in the digital world generate data, which offer tremendous opportunities for revising current business methods and practices, thus there is a critical need for novel theories embracing big data analytics ecosystems. Building upon the rapidly developing research on digital technologies and the strengths that information systems discipline brings in the area, we conceptualize big data and business analytics ecosystems and propose a model that portraits how big data and business analytics ecosystems can pave the way towards digital transformation and sustainable societies, that is the Digital Transformation and Sustainability (DTS) model. This editorial discusses that in order to reach digital transformation and the creation of sustainable societies, first, none of the actors in the society can be seen in isolation, instead we need to improve our understanding of their interactions and interrelations that lead to knowledge, innovation, and value creation. Second, we gain deeper insight on which capabilities need to be developed to harness the potential of big data analytics. Our suggestions in this paper, coupled with the five research contributions included in the special issue, seek to offer a broader foundation for paving the way towards digital transformation and sustainable societies
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