On the basis of a scoping review of the literature about educational tourism—a type of tourism in which the traveller’s primary or secondary objective is learning—this study summarizes views on how Higher Education Institutions (HEIs) can foster local development through educational tourism. The results show that international students can be considered as educational tourists, and their stay can benefit them and the destination. In this context, the university can actively facilitate relationships between tourists and local stakeholders to foster learning at the destination and improve the sustainability of the local economy; some reports about specific cases are described. We argue that the tourism component should be considered by any institution organising or managing educational programmes, in order to exploit the opportunities offered by the destination for the achievement of learning goals. More specifically, the paper focuses on educational tourism related to HEI students in international mobility programs, who are educational tourists inasmuch as their overall experience at the destination includes leisure and tourism activities. Further research is needed to formulate models of intervention.

This exploratory study focuses on the role of the university in supporting sustainable development in rural areas, focusing on small wine producers, particularly those located in remote and disadvantaged areas. Disadvantaged areas have distinctive features. Firstly, they are fragile areas from a sociodemographic point of view because of population ageing. Secondly, they are unstable from an environmental (physical, eco-systemic) point of view, as a consequence of insufficient maintenance of their seminatural capital. University–business cooperation with companies located in those areas thus needs to be designed by considering the specific characteristic of the place. Therefore, this exploratory study sought to understand how the university can work with small wineries and support them and their rural area to face inequalities and low growth, and foster social innovation. We present a case study based on field research in Italy. The results—based on the analysis of 26 semistructured interviews with small wine producers—are discussed by exploring the potential form of cooperation between rural stakeholders and universities, beyond the concept of knowledge transfer. Conclusions highlight the need for the university to act as a facilitator of dialogue at a territorial level, as a first step toward to formulation of shared sustainable goals.

The aim of this paper is to provide a review of the main roles HEIs can play in rural areas. A longitudinal case study about the civic engagement of the University of Macerata - UNIMC (Italy) is presented, by assessing its attempt to fulfil its third and fourth mission through the application of the Quadruple Helix and 3 Model and by implementing the Civic University’s dimensions. Furthermore, these aspects have been investigated through the university-business collaboration and the community-academic-collaboration frameworks. More specifically, the paper focussed on UNIMC’s commitment at a local level analysing its involvement in local and international projects for place and agri-food product marketing, place branding and rural development, promoted by a research team within the Department of Education, Cultural Heritage and Tourism.

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