SummaryThe demand of software as a service (SaaS)‐based services delivering computing resources as on‐demand software is on the rise in the IT industry. However, one of the drawbacks of the existing SaaS services is that they offer limited or no personalization of the services provided according to the users profile. Personalization as mentioned in the literature has been a key driver in the adoption and usage of various applications and in providing better service experience to the users. However, overwhelming majority of such personalized services rely extensively on the server side, without embracing fast‐developing client‐side technologies. In SaaS‐based cloud services, utilizing this technology is necessary considering their limited processing specifications. Approaches have been proposed in the literature that focus on cloud‐based personalization using client‐side technologies but none of them actually address all the different components that are required for a scalable and holistic personalization framework for SaaS‐based cloud services. In this paper, we address this drawback by proposing a user‐focussed personalization framework. Our proposed framework takes advantage of powerful client side browsers to reduce server overheads, ameliorate performance, establish high intelligence and enrich data processing. To validate and demonstrate the applicability of our framework, we build a prototype model and compare its performance against existing approaches using different metrics. Copyright © 2014 John Wiley & Sons, Ltd.

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To understand the microscale toughening mechanism, the crack propagation, and stress–strain response of unidirectional SiCf/SiC composites with h‐BN interphase under transverse and longitudinal tension are investigated by a promising micromechanical phase field (PF) method along with representative volume element. Of much interest, the calculation results are well consistent with the available experimental results. With a strong dependence on the interphase strength, the toughening mechanisms during crack propagation are well presented, for example, fiber pull‐out, crack deflection, and interphase debonding. Furthermore, the longitudinal tensile strength of SiCf/SiC composites increases with decreasing the interphase strength, where only a weak enough interphase can result in a significant crack deflection by its cracking. In particular, the ratio of the interphase strength along fibers to the matrix strength should be less than 1.254 to ensure crack deflection in the interphase and fiber pull‐out. Moreover, the transverse tensile strength of SiCf/SiC composites reaches a maximum with increasing the interphase thickness into the range of 0.25–0.5 µm.