The concept and phenomenon of media innovation is gaining some attention in the academic community, policy circles and among practitioners. However, the phenomenon is still poorly defined and not well understood. This paper therefore first analyses how media innovation is framed in the literature on media economics and media management. Then it considers to what extent the standard analysis of innovation could be applied to the media field, considering, on the one hand, the traditional view on innovation policy and, on the other hand, some of the most common indicators of innovation. Based on this information, the paper suggests a novel conceptualisation of media innovation. Furthermore, an analysis of statistical indicators on R&D expenditure leads to three assumptions related to media innovation, namely (1) that the Media and Content Industries (MCIs) are much less innovative than the ICT industries, or/and (2) that R&D statistics do not properly capture the innovativeness of the MCIs, or/and (3) that the innovative activities in media and content are largely taking place elsewhere (for instance in the ICT sector). Whereas the statistical indicators point towards the second explanation, a small round of expert interviews in Flanders revealed that there is a case for assumptions (1) and (3) as well. First of all, it was shown that all forms of innovation defined in our typology exist in the media field, but not with the same importance. The most important ones from the media industries’ point of view seems to be the innovation related to the product, notably concerning the core (e.g. creation of new types of TV shows) and business model innovation. There is also technological innovation taking place in the media industries, for instance concerning new ways to access and interact with the content but this innovation comes from out the media sector (e.g. HD-TV, search engines) and at best the media industries try to adapt to this rapidly changing technological context.
This article critically assesses the effects of media mergers on news diversity at Mediahuis, one of the leading players in the media market of the Belgian region of Flanders. The founding of Mediahuis (in 2013) has led to an extremely concentrated Flemish newspaper market, as it owns and publishes four of the seven daily newspapers. We conducted ethnographic research inside the newsroom of Het Nieuwsblad, Mediahuis’ biggest newspaper, and assess the editorial independence, the changes journalists face on a daily basis due to ongoing digitalization, changing roles and values both within and beyond journalism, and the effect of the merger on the media management of what is now Mediahuis. We also performed an in-depth news diversity study in which we analysed over 3000 newspaper articles appearing in 2013 and 2018 in the four papers. Using this mixed method approach of combining ethnographic research and content analyses, the global results of this study reveal that while the editorial independence has been fairly well maintained, there has been a drastic increase in the number of articles being recycled across newspapers. Overall, over half of all articles produced for four of the seven Flemish newspapers are recycled in at least two of the four Mediahuis newspapers on a daily basis, with an increase from 36 to 51 per cent between 2013 and 2018. This practice has been facilitated by lowering the total number of working journalists, and sharing a content management system which facilitates copy-pasting articles across newspapers and websites.
News diversity is increasingly gaining momentum and relevance in academic research, but quantifying and qualifying the term remains problematic. This paper presents the results of a structured meta-synthesis literature review, in which all relevant publications dealing explicitly with news diversity, media diversity or content diversity of the 21st century found on Scopus ( n = 61) are coded and analysed. Findings reveal that studies dealing with these concepts are on the rise in absolute numbers, but also that their theoretical foundations predominantly still lie in the 1990s. From the viewpoint that said foundations have become inadequate to study and understand news diversity in the digital era, we propose an integrated conceptual framework, model and definition to operationalise news diversity, which takes into consideration recent changes in journalism as media concentration dynamics and changing patterns in news production and consumption. It does so by developing a typology of five categories of diversity (ownership, brand, production, content, consumption) and presenting three levels from which news diversity can be studied (the macro level of the media market, the meso level of the media company and the micro level of the media brand). Ultimately, the paper proposes the adoption of mixed methods research to reveal more about the characteristics, contexts and constraints within any media market.
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