The study aims to assess financial profitability of green chilli. Fifty producers of green chilli from three upazila of Bogra district were selected for study purpose. A structured questionnaire was constructed for data collection. The results are as descriptive statistics and interpreted based on farmer feedbacks. Findings include that total cost (TC) for green Chilli is Tk. 128011.13; gross return (GR) of Green Chilli is Tk. 240864; gross margin (GM) for green Chilli is Tk. 137698. All the calculations are based on per hectare. Thus, producing green Chilli net return (NR) is Tk. 112852.87. The green chilli is attractive for farmers to produce as its benefit cost ratio (BCR) shows 1.88 in our study. Lack of agricultural credit, lack of farmer's association and lack of crop insurance were the major problems for green chilli cultivation. Farmers expect to avail sufficient credit facilities along with regular government extension services, strong market monitoring authority and better transportation facilities for assisting Chilli cultivation. Moreover, a farmers' association is needed to be formed in chilli production area.
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