Numerous researchers have examined the effects of skin condition, including texture and color, on the perception of health, age, and attractiveness in human faces. They have focused on facial color distribution, homogeneity of pigmentation, or skin quality. We here investigate the role of overall skin color in determining perceptions of health from faces by allowing participants to manipulate the skin portions of color-calibrated Caucasian face photographs along CIELab color axes. To enhance healthy appearance, participants increased skin redness (a*), providing additional support for previous findings that skin blood color enhances the healthy appearance of faces. Participants also increased skin yellowness (b*) and lightness (L*), suggesting a role for high carotenoid and low melanin coloration in the healthy appearance of faces. The color preferences described here resemble the red and yellow color cues to health displayed by many species of nonhuman animals.
Facial symmetry, averageness, sexual dimorphism, and skin colour/texture all serve as cues to attractiveness, but their role in the perception of health is less clear. This ambiguity could reflect the fact that these facial traits are not the only cues to health. We propose that adiposity is an important, but thus far disregarded, facial cue to health. Our results demonstrate two important prerequisites for any health cue. First, we show that facial adiposity, or the perception of weight in the face, significantly predicts perceived health and attractiveness. Second, we show that perceived facial adiposity is significantly associated with measures of cardiovascular health and reported infections. Perceived facial adiposity, or a correlate thereof, is therefore an important and valid cue to health that should be included in future studies.
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