This study aims to analyze of work life quality, work facilities and organizational commitment on job satisfaction. The population for this study is the employees of Karma Royal Jimbaran, there are 30 people as a sample. The data collection techniques used are documents, interviews, observations and questionnaires. Multiple linear regression analysis is used as a data analysis technique. From this research, it is found that there are several important aspects: 1) The quality of work life has a positive and significant impact on the employee job satisfaction, 2) Work facilities have a positive and significant impact on the employee job satisfaction, 3) Organizational commitment has a positive and significant effect on employee job satisfaction. 4) Quality of work life, work facilities and organizational commitment jointly affect satisfaction work. Work facilities have the most dominant influence on employee job satisfaction at Hotel Karma Royal Jimbaran. Judging from the beta coefficient value of 0.302, it is greater than the beta coefficient value of quality of work life and organizational commitment.

Introduction: This study aims to analyze the impact of content marketing, influencers, and e-promotion on purchase intention.Methods: This research is conducted on the Instagram Social Media of Biang Denpasar Gallery with population of 1,040 customers and sample of 91 customers.Results: The results of the study show that content marketing, influencers, and electronic promotions have positive and significant impact on purchase intention. E-Promotion or online promotion as an activity through internet media.Conclusion and suggestion: The type of promotional media used will affect purchases at an online shop. E-Promotion has the highest and significant value. E-promotion can be improved by paying attention to the searchability indicator.

This research aimed to Analyze indicators (1) safety affect the work productivity of employees at Melia Bali hotel Nusa Dua?, (2) health affect employee work productivity at Melia Bali hotel Nusa Dua?, (3) human relations influence employee work productivity at Melia Bali hotel Nusa Dua?,(4) safety affect employee turnover intentions at the Melia Bali hotel Nusa Dua?, (5) health affect employee turnover intentions at Melia Bali hotel Nusa Dua?, (6) work productivity affect employee turnover intentions at Melia Bali hotel?. Which all the reasons of this research is aimed to Analyze indicators that determine turnover intentions. This research used quantitative method. The subject in this study involved 115 employees. The Collecting data method used observation and questionnaire. The sampling method in this study using a type of non-probability sampling with combination method: purposive sampling-accidental sampling-quota sampling.  The collected data analyzed with SEM analysis of AMOS version 20.0.The results showed that there is a highly significant influence of Safety, Health, Human Relation, and Employees productivity towards Turnover intentions employees. In addition, based on the simple regression analysis model that indicated a positive and significant influence of Safety, Human Relation, toward Employees productivity. Then, there is a positive and highly significant influence between Employees productivity towards Turnover intentions.

This study aims to determine the effect of green brand image, green price, and brand prestige on purchasing decisions for AQUA Returnable Glass Bottle products. This is a quantitative study with the population of casual dining restaurant customers in Badung Regency. They have decided to purchase and consume AQUA Returnable Glass Bottle products. The data were collected by distributing questionnaires and Likert scale. The sample was taken by using a purposive sampling. The data were analyzed using  multiple linear regression analysis with SPSS software. The result showed that partially green brand image, green price, and brand prestige have a positive and significant effect on purchasing decisions. Simultaneously, green brand image, green price, and brand prestige have a significant effect on purchasing decisions. The research implication for AQUA is that it is recommended to be able to maintain the image it already has while still applying green marketing as a tool to support product-purchasing decisions. For further research, the researchers should add other variables and indicators such as green products, green advertising, lifestyle, and social influence.

Introduction: This study examines the effectiveness of e-WOM and brand ambassador toward purchase intention of Sasa product through the promotion of “Jejak Rasa” web series. The number of millennials, especially in Bali, is a driving factor for the rapid development of digital technology. Almost half of Indonesia's population has implemented the marketing process with digital marketing in their daily lives. Methods: This study will focus more on electronic word of mouth and brand ambassadors who are used as intermediaries in making purchase intentions of a product. PT. Sasa Inti will be used as an object in this study because the marketing strategy it uses has innovations that seek to continue to grow. In a customer-oriented business industry, creative and innovative marketing processes are very influential in attracting buyers' intentions. Data collection was using accidental sampling technique and tested using multiple linear regression analysis. Results: Results show electronic word of mouth has a significant positive effect on purchase intention, the brand ambassador has a significant positive effect on purchase intention, also the electronic word of mouth and brand ambassadors together have a significant effect on purchase intentions. Conclusion and suggestion: Therefore, the study was conducted to provide readers with the understanding of the effect of electronic word of mouth, brand ambassador and purchase intention in Bali. For practitioners, this research is useful in finding out the things that build purchase intention as measured by electronic word of mouth and brand ambassador in PT. Sasa Inti. Thus, other companies can develop their marketing strategy based of the result of this study.