The research of infrastructural potential of development of the financial market of Ukraine in globalization conditions is research. The importance of forming a rational infrastructure of the financial market and finding sources to increase its potential is substantiated. The conceptual basis for ensuring the realization of the infrastructural potential of the financial market is presented, which is based on defining the basic preconditions, principles and tasks of the conceptual basis and developing methodological approaches to assessing the quality of the conceptual basis for building and realizing the infrastructural potential of the financial market. It is proved that the number and structure of financial intermediaries is one of the key characteristics of the development of the financial market and its infrastructure, as well as its response to global challenges. The dynamics of the penetration of insurance and lending by banks to the real sector of the economy tends to decrease, which indicates their negative impact on the security of the financial market as a whole. The dollarization index is twice the critical value, which also has a negative impact on the level of financial market security. In the context of ensuring the security of the technological component of the infrastructure potential of the financial market in Ukraine and its ability to withstand external threats, the authors propose to define the indicator of financial market flexibility as the ratio of foreign currency deposits to total deposits (dollarization). The lower this figure, the higher the level of financial market security.

PurposeThe article deals with the imperatives of functioning of the financial market of Ukraine in the global space of debt loading.Design/methodology/approachWithin the Laffer debt curve model, the dependence of gross domestic product (GDP) change on the level of debt of the financial system for countries that form the economic core in the global financial space and well control the level of the indicator, as well as new member states that have a different level of secure debt loading and affect the portion of the financial market that forms a portfolio of securities to cover the cost of nonperforming government securities is mentioned.FindingsIt has been shown that stock indices, as constituent indicators of changes in the price environment of a certain group of securities in time space, allow to estimate the general direction of the market movement even when prices within the index basket change in different directions.Originality/valueThe dynamics of changing the debt loading of the financial system of Ukraine in the current, medium-term perspective is analyzed. The amount of the fixed and floating rate debt of the government internal securities is determined to ensure the diversification of interest rate risk. Using the parameters of the model of approximation functions of dimensionless quantities, the corridor of a safe level of general government debt in the country was determined.

The article presents the implementation of the results of supporting sectoral entrepreneurship in rural areas as a multifunctional and multi-channel process of formation, attraction, and use of financial resources provided by the rules of the institutional environment of state policy. A methodical approach to the integrated assessment of indicators of the target direction of the involved financial resources of the state and their impact on the development of sectoral entrepreneurship in rural areas is presented. It is proved that the specific criteria that determine the scenarios of consolidation of tax revenues to local rural budgets are minimization of discretion, compensation, and compromise, budget adequacy, complementarities, as well as the sequence of changes in parameters and flexibility of the tax system which allows responding quickly to changes in the institutional environment of state support of sectoral entrepreneurship. Indicators of state support for risk insurance of sectoral entrepreneurship, volumes of accumulated revenues of local budgets in decentralized rural areas of Ukraine are analyzed. A cognitive model is proposed. It determines the hypothetical ability of the multifactorial system of the institutional environment of state policy to influence the level of financial capacity of sectoral enterprises, taking into account the tax burden and targeted use of state financial resources for production, processing, and storage of agricultural products as well as to update the technological process

The purpose of the article is to implement a comprehensive approach to assessing the relationship between marketing of banking innovations and financial stability of banking institutions, which under the influence of digital technology determine the innovative capabilities of the banking system, activating the innovation potential of the financial market. The article presents a structural and functional model of the relationship between the priority areas of the “blue oceans” and the signs of evaluation of marketing of banking innovations. An integrated assessment of the relationship between the innovation components of the marketing complex of banking innovations and the financial stability of banking institutions of Ukraine is determined.