Stock selection methods and strategies have been the prominent area of research since long. Portfolio theory is a connotation how an intelligent bias free investor should make an optimal portfolio. The line of the work is first inclined towards construction of optimal portfolio using Sharpe-Single Index model, CAPM, Jenson’s Measure, Treynor & Sharpe Ratio. These measures consider total risk i.e. systematic and unsystematic risk and suggests a rational investor in what proportion an investment can be made to a particular stock. Further, the purpose of the work is to combine the fuzzy approach for closer representation with reference to stock selection problem in a non-linear and uncertain environment. For demonstration, data set is taken from National Stock Exchange (NSE) for a period of 6 years (1st April, 2011 to 31st March, 2017). The proposed model will serve both ranking and assigning weight procedures to the selected stocks.

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Indian people treasure investment in Gold. The quantum of perceived value weighs more as emotional quotient is higher for this yellow metal. Families in India think that ‘gold brings good fortune’. This inclination can be observed with the supporting fact that India has outshined itself as the largest gold consumer with 703 tons of gold jewelry in the year 2015. The summative demand of gold jewelry and investment has risen by 6% through which the demand has surged to 890 tons in this year (Shawn, 2016). Phenomenon for investment in gold in India and China is inelastic, despite of price fluctuations, populace continues gaze at gold.

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