Four studies demonstrated that perceivers were able to identify the political attitudes of unknown politicians on a left-right dimension when the targets were merely shown in photographs. In Study 1, party membership provided an objective criterion for political attitudes, whereas actual voting behavior served as a validity criterion in Studies 2, 3a, and 3b. All studies yielded ratings highly chance accuracy. Additional ratings suggest that perceived dominance may partly account for the effect. Moreover, perceivers were more accurate when they rated politicians whose attitudes were opposite to their own position, reflecting a more liberal criterion for out-group than for in-group members. Finally, politicians who were rated accurately had higher chances of being reelected to the following parliamentary session.
The findings point to the importance of strengthening gynaecologists' and midwives' control beliefs by professional education and training on smoking prevention.
The term “social perception” might seem a misnomer, as it refers less to how people perceive their social environment through their senses than to how they make a judgment. Unlike the color of a car or the loudness of a piece of music, both of which can be more or less directly perceived by the respective sensory systems, the trustworthiness of a person or the aggressiveness of a social exchange can only be inferred or construed from various indirect cues. People have to go beyond the information given in order to arrive at a social judgment. In this sense, social perception is an
active and constructive process
of the perceiver. Not surprisingly, then, the same social situation or the same person may be “perceived” quite differently by different perceivers, or by the same perceiver in different situational contexts.
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