is professor of operations and information management at the Wharton School of the University of Pennsylvania. His education includes an S.B. in physics from MIT, and an M.S. and a Ph.D. in operations research from Cornell University. His research for the past 30 years has involved the systematic study of the transformational effects of information on the strategy and practice of business. He was among the first scholars to study online global securities trading, business process outsourcing, channel conflict and e-commerce, and the effect of information on product proliferation and the transformation of consumer behavior in these new marketplaces. More recently, he has begun studying privacy and the challenges of applying current antitrust law to online business models. He is the founder and project director for the Wharton School's Sponsored Research Project on Information: Strategy and Economics within the Program for Global Strategy and Knowledge Intensive Organizations. He has also held appointments at the Harvard Business School, the Johnson School of Management at Cornell, the Engineering College at Cornell, Hong Kong University of Science and Technology, Peking University Law School, and the Desautels Centre at the Rotman School of the University of Toronto. He has published over 100 scholarly papers and regularly publishes online in Huffington Post, Business Insider, and Tech Crunch. JOSHUA S. WILSON is research coordinator for Eric Clemons in the Department of Operations and Information Management at the Wharton School of the University of Pennsylvania. His research and teaching interests include strategic uses of information systems, information economics, online privacy, and the analysis of mandatory participation third-party payer markets such as search. He received his B.A. in philosophy, politics, and economics from the University of Pennsylvania.ABSTRACT: Young Internet users engage in risky or inappropriate behavior online that could either be embarrassing or harmful to their future. As importantly, young Internet users engage in online activities that reveal a great deal about the cost to serve them and their willingness to pay for goods and services, which could be used against them by well-informed sellers. Educational applications that collect users' information are becoming ubiquitous in the classroom, presenting the opportunity for students' data to be mined. We are not aware of prior studies that examine parental or students' attitudes and preferences toward data mining of educational application accounts, and how these attitudes differ across several countries. We used three survey instruments to measure parents' and students' attitudes toward data mining of educational applications. Parents in all countries studied prefer far less data mining of students' online activities than seems to be the current practice. Most importantly, aversion to data mining does not seem to be correlated with awareness of current practices of data mining of teens' activities. This study highlights regulatory ...
Tourism, and specifically golf, continue to be major drivers to the Colorado economy, especially in relatively high natural amenity areas. However, it is not clear that tourism promotion and broader golf marketing strategies are effectively aimed given the evolving nature of golf consumers and their visitation patterns, even though this is an important external force impacting the industry. The objective of this research is to develop a set of golfer profiles for Colorado to assist in the development of promotional strategies differentially targeted at in-state and traveling golfers.
The academic research community is going to augment its research and teaching focus once again, comparable to the change in the 1980s when studying management of information was augmented with studying the impact of information on management. Just as information economics became newly significant for research and teaching in business school's MBA programs, there will be an increasing focus on the impact of information on society and social welfare. The study of strategy will be augmented by the strategy of social policy, regulation, and the law. This will allow us to exploit our competitive advantage over researchers in large technology firms, which enjoy greater access to data, computing, and analytical staff. This will also make us more valuable to our students and to society.
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