Research examining the relationship between IT-business strategic alignment (hereafter referred to as alignment) and firm performance (hereafter referred to as performance) has produced apparently conflicting findings (i.e., an alignment paradox). To examine the alignment paradox, we conducted a meta-analysis that probed the interrelationships between alignment, performance, and context constructs. We found the alignment dimensions (intellectual, operational, and cross-domain) demonstrate unique relationships with the different performance types (financial performance, productivity, and customer benefit) and with many of the other constructs in alignment's nomological network. Every mean corrected correlation between dimensions of alignment and dependent variables were positive and most of the credibility interval values in these analyses were also positive. Overall, the evidence gathered from the extant literature suggests there is not much of an alignment paradox. This study contributes to the literature by clarifying the relationships between alignment and performance outcomes and offering insight into sources of inconsistencies in alignment research. By doing so, this paper lays a foundation for more consistent treatment of alignment in future IT research.
Top management has been concerned with IT-business strategic alignment (hereafter referred to as alignment) for the past 30 years. Consequently, alignment researchers have developed many models to explain how alignment generates value for firms. However, these models use inconsistent definitions and measures of alignment, which has led to conflicting results and has potentially inhibited the progress of research on this critical topic. This paper emphasizes the importance of demarcating the six alignment types that are sometimes confused in the literature into a single, unified model. It also reports on the development of definitions and measures of these six types of alignment including alignment between IT and business strategies (i.e., intellectual alignment), between IT and business infrastructures and processes (i.e., operational alignment), and across these two domains such that strategies are linked with infrastructures and processes (i.e., four types of cross-domain alignment). Analyzing survey data collected from 140 Chief Information Officers, we found each measure possesses desirable psychometric properties. Implications for theory and practice are discussed.
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