Heritage is under constant pressure to be adapted for tourism. The aim of this research was to improve the performance of both the tourism sector and the cultural heritage sector in a balanced and sustainable way, by considering the principles of conservation and preservation. Non-invasive tools such as ground penetrating radar (GPR), unmanned aerial vehicle (UAV), and even virtual reality (VR) and augmented reality (AR) technologies have been used to develop new methodologies, allowing us to generate new experiences and heritage tourist attractions, which not only do not generate negative impacts on the monuments themselves, but also promote their preservation without diminishing the cultural and tourist offers of the city. A case study was carried out on Mérida, a UNESCO World Heritage City, where tourism is a strong economic engine of the city. The results obtained are two-fold: on one hand, an effective interdisciplinary working methodology for heritage management was developed, and on the other hand, new approaches for the sustainable development of cultural tourism were generated.

Currently, there are heritage assets that have been extensively studied and documented, but sometimes this information is not fully accessible to users. The aim of this research was to establish protocols and methodologies to promote collaborative work between the disciplines of architecture, restoration, and archaeology, through the results offered by Building Information Modelling (BIM) tools, and to use them for Heritage Building Information Modelling (HBIM). The methodology applied employed data collection with fast and low-cost tools (UAV) to subsequently generate a photogrammetric survey to serves as the basis for three-dimensional modelling. In this parametric model we implement all the information obtained by professionals from different disciplines, which also serves as a means to publicise and disseminate the heritage asset. The case study was the archaeological site of Columbarios, located in Mérida, a UNESCO World Heritage City. We obtained an effective interdisciplinary work methodology for heritage management under a collaborative BIM environment. The study has allowed us to make the archaeological remains available to visit from anywhere in the world through Augmented Reality (AR) and Virtual Reality (VR) technology.

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Immersive virtual reality (VR) technology is constantly evolving and is used in various fields of work in our daily lives. However, traditional methodologies are still mostly used in education. There is a disconnect between education and the world of work, and future professionals need to be updated to new working methods in order to be able to compete in the labour market. The main objective of this study is based on testing the effectiveness of digital didactic resources in the teaching–learning process, as well as providing students with the digital competences to use these tools. The methodology generated by the research team in the development of architectural projects has been applied in teaching workshops with experimental and motivating strategies for students using accessible digital teaching resources that allow autonomous learning. With this we have proven the effectiveness of the method and the opportunities it offers us in education. The results obtained have been twofold: on the one hand we have increased the interest and motivation of the students by making them participants in their own training, and on the other hand we have started a fruitful path in the generation of repositories with virtual didactic content that allows us to provide greater accessibility to knowledge.