To adapt and horribly mangle Marx's great lines, cultural workers are entrepreneurial, but not as they please and not under self-selected circumstances (Marx 1852/2005). One of several paradoxes of a group of workers, alternately celebrated (Handy 1995, Florida 2002) and the subject of concern (McRobbie 2002, Ross 2003) is that, like Marx's revolutionaries, they are sometimes creating something that did not exist before, but in an environment of increasing precariousness and constraint. The entrepreneurialism they display is often of the forced, or at least adaptive, kind. They set up businesses because that is the easiest way to carry out their practice. They get premises because they need to work away from the kitchen table. They take on projects to pay the rent, and other projects on the back of that, because they now have new expertise. They socialise relentlessly to the point where it resembles work more than play. They often articulate social and political concerns about the kind of work they do; but they carry it out while exploiting themselves and others, often with the barest of acknowledgement. This chapter looks at the phenomenon of the self-employed cultural worker, sometimes described as a 'cultural entrepreneur' or even 'culturepreneurs' (Lange 2006). In common with other writers (Naudin 2013), I am regarding entrepreneurship as encompassing aspects of self-employment, freelancing and portfolio working, as well as the more 'conscious' entrepreneurship of those who set up small businesses within the cultural sectors and seek to either work alone, or employ others as they grow. The chapter draws on many years of researching cultural entrepreneurs and considers the discourse of entrepreneurship and what it has meant to policymakers, advocates, critics and cultural workers themselves. It looks at various drivers of cultural entrepreneurship, including the growth and availability of digital technology, policy support for small businesses, and structural changes in the cultural sectors that have made the employment model a less stable one. It also looks at the growth of a more individualised attitude to work and the seeming willingness of cultural workers to take on the 'brave new world of work' (Beck 2000). Alongside this, the chapter argues that the wider structural questions,