No abstract

As the gap between accelerating rate of change and organizational capability in responding to it widens, managers face increasing challenges to coordinate and align diverse intra-firm functions.Although coordination across functions in an organization is necessary for integrating complex resources such as responding to uncertainty in business environments, little is known about the internal conditions of a firm in which cross-functional coordination influences marketing adaptiveness. Marketing adaptiveness recognizes the potential conflicting goals of intra-firm functions, and the need to identify disparate but interdependent organizational resources to fit the external environment. In order to account for the potential interactions of multiple conditions in cross-functional coordination, we use fuzzy-set qualitative comparative analysis to analyze survey data of 274 managers in Egyptian firms operating in uncertain environments based on the motivation-ability-opportunity framework and configuration theory. The findings show that the causal pathways leading to cross-functional coordination and marketing adaptiveness can be enhanced by resource dependency, cross-functional teams, multifunctional training, and management support. In particular, management support is a crucial condition for coordination in support of cross-functional teams and multifunctional training. While resource dependency is an important internal factor for coordination, a high resource dependency can result in a negative effect on marketing adaptiveness.

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Simulation games (SG) offer great opportunities for students to learn and experience realworld business decisions in a risk-free learning environment. However, the impact of using SG on educational outcomes is not fully understood. Drawing on experiential learning theory, we develop a conceptual model to examine students' perceptions of the educational values generated from a SG adopted in a postgraduate program at a UK business school. The study gathered data from 120 students by using survey data and qualitative data from students' reflective reports. Results show that SG have positive impact on students' conceptual understanding, skills development and affective evaluation of their learning experience. The paper discusses the findings and its implications for educational practitioners and offers directions for future research.

PurposeThe present study conceptualizes and examines the interplay of transformational leadership, ambidexterity and wireless information technology (IT) competency for enhancing innovative capability.Design/methodology/approachDrawing primarily on the knowledge-based and dynamic capabilities view theory, the present study explored supply chains of a large global apparel company and their effect on innovative capability through a mixed methods approach.FindingsThe results show that transformational leaders strongly influence the development of ambidexterity and enhance radical innovative capability through wireless IT competency.Research limitations/implicationsThe results of this study suggest that supply chain integration through transformational leadership and wireless IT competency can promote simultaneous exploration and exploitation to enhance innovation.Practical implicationsThe growth of cloud and/or virtual supply chains facilitated by digital wireless communications and Internet technology is advancing logistics and supply chain innovations. With increasing global competition, digitalized supply chains and ever-growing environmental uncertainty, leadership traits, especially transformational leadership and ambidextrous leaders, can be major contributing factors for successful development of wireless IT competency to support innovative capability.Originality/valueWireless IT competency facilitates knowledge integration particularly for combining prior internal knowledge of exploitative innovation with new external knowledge to develop explorative innovation.