This study was carried out to examine surveillance responsibility of the radio in the distribution of the COVID-19 palliatives to smallholder farmers in Nigeria. The study, most specifically, sought to: find out particular COVID-19 palliatives that the radio was involved in monitoring their distribution to smallholder farmers in Nigeria; determine various ways through which the radio was involved in monitoring the distribution of the COVID-19 palliatives to smallholder farmers in Nigeria; examine the extent to which the radio is involved in monitoring the distribution of such palliatives for farmers’ accessibility in Nigeria; ascertain the influence of the radio’s surveillance role on farmers’ knowledge of accessing the COVID-19 palliatives in Nigeria. The methodology adopted in the study was the survey which questionnaire was used as the research instrument for data collection. The data collected in the study was analyzed using descriptive statistics. Findings revealed that monitoring fertilizer distribution to smallholder farmers was the major surveillance role played by the radio while monitoring the distribution of improved seeds, finance, soft loans, agriculture mechanization services, and agric technology services to farmers were other surveillance responsibilities of the radio in distribution of the Covid-19 palliatives to farmers in Nigeria. The study also identified breaking news as format predominantly used on the radio in reporting the Covid-19 palliatives. Majority of the smallholder farmers (86%) expressed their dissatisfaction with the extent to which radio was involved in monitoring distribution of their Covid-19 palliatives in the country. As a result, only a small proportion of them (13.7%) have significant knowledge of how to access the COVID-19 palliatives in the country. The study concluded that although radio still remains a medium for the dissemination of agricultural information its impact in monitoring the distribution of the Covid-19 palliatives is not significantly felt among smallholder farmers in Nigeria. Hence, an urgent need for the radio to be more observant and critical in sufficiently addressing all aspects of farmers’ information needs in the country.
The eruption of a global pandemic in the end of 2019 known as the coronavirus or COVID-19 and its containment measures, including prolonged economic lockdown have affected all sectors of the economy around the world, including Nigeria. The education sector in particular was badly affected by the pandemic due to physical closure of schools even though online learning was adopted in some schools during the period. However, the reopening of the schools for academic activities has placed a heavy burden on school administrators in the management of the reopening process. Interestingly, Public Relations, which is part of organizational management is expected to play very crucial role in successful reopening and quick recovery of the sector from the pandemic; hence, this study became necessary to investigate the public relations strategies in the management of the tertiary institutions in the post period of this pandemic in Nigeria. Anchored on the Stakeholders and Excellence Theories of Public Relations practice, the researchers made use of secondary sources to obtain data for the study. Thematic qualitative method was used in analysis of the data that were obtained in the study. Through the data analysed, there was sufficient evidence on the way the coronavirus pandemic has affected the education sector the world over in general and Nigeria in particular. The study has also shown the public relations strategies relevant to engage stakeholders in safe schools’ reopening plans; target resources to where they are most needed; get children back to school confidently; make school environments safe; and quick recovery of lost learning activities among others. While this study acknowledged through its conclusion, the indisputable centrality of public relations in effective management of schools’ reopening and recovery process in the post Covid-19 period, it observed unfortunate challenges that are in the practice among schools which can disrupt the achievement of the desired success in the reopening and recovery process.
This study was carried out to evaluate the influence of broadcast media on the knowledge of mental health among Nigerian audience. The study adopted a descriptive survey research design with the questionnaire used as the research instrument for data collection. The study population comprised the broadcast media audience in Nigerian, drawn from Abuja, Lagos and Kano. Data collected was analysed through descriptive statistics, while findings had shown an inadequate exposure to mental health related issues in the broadcast media among Nigerians as only substance abuse received higher attention in the broadcast media compared to other mental health disorders like depression, anxiety, post-traumatic stress symptoms, stress, sleep problems, mood disorders, psychotic disorders and eating disorders among others. Finding also revealed a lack of in depth reportage of mental health in the broadcast media because straight news rather than other in depth programmes is more often used for mental health information for the people. This, as another finding indicated, has led to very low knowledge of the mental health related issues among the Nigerian audience. The contribution of broadcast media so far, as this study concluded, is insufficient to provide the desired knowledge and attract the kind of response that would greatly address current challenges associated with mental health in Nigeria.
The outbreak of the COVID-19 pandemic and the ascending containment measures, including prolonged lockdown have caused serious dislocation of economic activities across the globe. Although the mass media environment was already fragile before the outbreak of this pandemic in Nigeria, the disease has worsened the situation which threatens the survival of this viable industry. What strategies to adopt in order to stay afloat remain integral, hence, this study was undertaken to analyze the surviving strategies for mass media in the post COVID-19 era in Nigeria. Anchored on the Social Responsibility Media Theory and Political Economy of the Media Theory, analytical research design was used to investigate the strategies ideal for the survival of the mass media industry in the post COVID-19 era in Nigeria using evidential and empirical documented secondary materials as sources of data collection. Our study found a number of factors that challenged the existence of mass media in the period of coronavirus pandemic in Nigeria. It found useful the continued provision of information, education, entertainment and connection; assist society through direct industry workers’ support, health and wellness programmes, ecosystem and community, and in-kind contributions; and building trust as strategies for the survival of media industry in the post COVID-19. Our paper also found support informs of bailout, single digit loan facilities from the Central Bank of Nigeria and assistance from donor agencies and groups as other useful strategies for survival but with caution to ensure that such supports and favours are not meant to weaken independence of the mass media, betray public trust and corrode the ethical values of the profession which build that trust. The paper concluded by stating pandemic has a great power of disrupting mass media operations and practice and the survival and sustainability of the industry after the pandemic is largely dependent on adoption of techniques and strategies that are genuine, deliberate and sustainable. The paper identified sourcing for and supporting operators of the mass media industry with soft or low interest loans; more aggressive in sourcing for advertisements and other commercials; maintaining editorial integrity as among the recommendations for quick recovery, particularly in the period of a post pandemic.
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