Purpose -The purpose of this paper is to examine the ability of Russian firms to develop strategic entrepreneurship (SE) as a source of sustainable competitive advantage in a turbulent and hostile business environment. It aims to suggest a model of SE that includes two components -exploration and exploitation -and to test this model on 500 Russian small to medium-sized enterprises (SMEs) which show the influence of these components on firm performance. It also aims to address one of the most fundamental questions confronting the international business (IB) field: "What determines the success and failure of firms around the world?". Design/methodology/approach -The paper presents empirical research with a regression analysis of 500 Russian SMEs operating in Moscow and St Petersburg in three major industries: information technologies and communications (ICT), hotels, restaurants, and cafes (HoReCa) and wholesale/retail. Findings -The Russian firms show a positive influence of exploration and exploitation on firm performance. Moreover, the influence of specific elements of exploration and exploitation was analyzed and entrepreneurial values, investments in internal resources, knowledge management and developmental changes were determined to be significant factors constituting SE and having a positive relationship with firm performance.Research limitations/implications -The research is limited by its sample, which includes only three industries and the number of dependent variables tested. Further research can focus on other performance indicators, industries and different settings. Originality/value -The paper contributes to the existing literature on entrepreneurship and IB in two ways. The theoretical contribution in entrepreneurship literature is linked to development and testing of the SE model. It also contributes to IB literature by proposing that SE is one of the possible sources for creating a successful firm in an emerging economy context such as in Russia.

Abstract:The present research examines the understudied impact of the regulatory environment on the manifestation of Entrepreneurial Orientation (EO) among firms within an emerging market context. Results from an exploratory sample of 432 Russian Small and Medium-Sized Enterprises (SMEs) suggest that key aspects of the regulatory environment may deserve further attention in future research. Controlling for the level of compliance by a given Russian SME, the perceived protection of private property rights was observed to have a marginally significant direct positive effect, whereas the perceived strength of contract law is shown to exhibit a marginal negative relationship with EO among Russian SMEs. In terms of operating within this emerging regulatory context, the perceived availability of governmental contracts had a marginal positive effect on EO. Finally, stressing the importance of 'who you know is more important than what you know', relationships with government officials had a very strong positive effect on EO.

The formation of digital trends in both art and design is due to the development and ubiquity of computer technology. In graphic design, new technologies influence not only design methods but also the emergence of new synthetic genres such as motion design in many ways. This article highlights the use of motion graphics in various visual areas on the example of the well-known design project of the Dumbar/DEPT® studio - the DEMO Design in Motion Festival. Today, in graphic design, there is an ever-increasing need to use motion graphics tools: from individual animated project elements to flexible, dynamic identica. It is due to the widespread transition of most information carriers to the digital environment. An animated image is more informationally saturated and is able to more actively attract the viewer through movement, which is especially important in the context of modern informational redundancy of the surrounding space. The big advantage of an animated image is its easy updating. Thus, the image can be easily broadcast on different screens or planes, thereby easier to fit into the modern urban space, and also, it does not require printing costs. The number of possible colours in a screen image is in the millions, and the ease of producing it with a camera or a phone is incomparable to printing processes. Particular attention is paid to the role of motion graphics in the modern digital space. Computer technologies give a designer not only a tool for designing but also create a new digital environment for their work. However, researchers still face the problem of a single form and technological basis for storing digital images. International festivals act as platforms for discussing modern trends in design, as well as selecting and exhibiting the most innovative projects. Due to the transition of many design processes to the digital environment, today it is becoming more and more important to have a platform for placing screen works. In 2019, the DEMO Design in Motion festival became such a platform. Founded by Rotterdam-based studio Dumbar/DEPT®, the festival is by far the largest motion graphics exhibit platform.