This article reports the results of a qualitative study designed to determine issues salient in Black and Hispanic American students' review and evaluation of program-application packets in professional psychology. The study served as an extension to the Yoshida et al. (1989) quantitative investigation. Students interested in pursuing doctoral studies in counseling or school psychology (N = 22) served as the sample. The qualitative methodology incorporated a think-aloud procedure and semistructured interviews. A theme analysis of transcribed interviews identified both major and minor themes central to participants' evaluation of the packets. Major themes included financial aid, program requirements and course descriptions, demography of the student body, and the quality and clarity of application material. Specific suggestions on developing an application packet to send to inquiring prospective students are put forth. It is recommended that such a packet could serve as a costeffective minority-recruitment strategy.In recent years, professional psychology programs have begun to devote greater emphasis to multicultural training issues. This emphasis has been reflected in increased attention to multicultural curriculum (see recent surveys by Hills & Stro-JOSEPH G. PONTEROTTO received his PhD in counseling psychology in 1985 from the University of California at Santa Barbara. Currently, he

Newspapers are considered a powerful medium for developing public opinion about issues. In a representative sample of large-city newspapers, we found that three issues--budget, expenditures, or taxes; housing or normalization; and treatment in institutions--were the most frequently featured issues about persons with disabilities. The least frequently mentioned issues were school related, such as instruction, mainstreaming, and Public Law 94-142 compliance. A suggestion was made that if articles about special education are to appear in newspapers, special educators must develop strong relationships with newspaper reporters and their editors.