Problem statement: Predicting customer's future orders had an essential role in planning appropriate strategy in a Supply Chain Management (SCM) implementation. Purpose of this study was to identify how predicting future orders can facilitate managing activities across companies. Approach: A case study conducted in four Iranian automotive organisations to understand the actual results of order prediction in managing organisational processes. Results: Results of case study highlighted that more than 86% of activities completed before actual orders were received in these organisations. Conclusion: The findings show the high level of order management in these organisations which are the results of accessing to the right and timely information. This study would give invaluable information to all researchers who investigate the impact of order prediction in fulfilling organisational activities.
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