The situation of labour inclusion of people with disabilities in Spain is still too negative, in spite of the different efforts carried out by public and private sector. Previous research points to social discrimination as one of the main causes of the situation. Ilunion Hotels is one of the most important hotel companies in Spain focused on labour inclusion of people with disabilities. The objective of this paper is to explore the social inclusion case of Ilunion Hotels of the Costa del Sol, the actions that they have developed to improve the labour integration of this collective, based on a behavioral economics theoretical model (with a high relevance of the influence of social stigma, stress theories and coping to stress responses). We look into the specific situation of two of the three hotels developed as Special Employment Centres (sheltered employment contexts defined by Spanish legislation) and the possible impact of their Support Units for Professional Activity. Case study methodology is considered the most appropriate, according to the research objective, supported by semi-structured interviews with the hotel managers. The results show that, although Special Employment Centres are effective in improving labour integration in the short term and could contribute to change the long-term social perspectives about workers with disabilities, they could be also reinforcing the social stigma existing in the ordinary market.

There is a growing awareness of Corporate Social Responsibility (CSR) and sustainability as a global movement. The hospitality sector is one of the major industries driving socioeconomic development worldwide (especially in economies such as Spain) and it has responded to this need, in the context of a general worsening of labor conditions in this sector. Evidence of this response is the Fair Hotels Project, which is an international collaborative effort aimed at building new partnerships between fair trade movements and trade unions in order to have a positive effect on the labour market in the hotel sector. This article describes the design of Hoteles Justos Laboralmente Responsables (HJLR), a fair labour justice and socially responsible model for hotels oriented to contribute to sustainability and labour justice within the Spanish hotel sector. The HJLR model was created to meet corporate, labour and local development needs. It includes accurate and objective measures—and homogeneous and comparable indicators—to assess the level of fairness and quality of labour practices of hotels. This model would be of great utility in improving the sustainability and quality of life of people working in this economic sector and could be also used by companies to improve their competitive position. The Spanish Government has shown its support for this project as a part of its 2030 sustainable tourism strategy, aimed to get the United Nation Sustainable Development Goals. Furthermore, this is a relevant line for future research, once the implementation phase is completed and quantitative data is available to measure the situation in depth.

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La situación laboral de las personas con discapacidad continúa siendo muy negativa, a pesar del creciente interés social por el colectivo. Muchos estudios anteriores coinciden en señalar las bajas tasas de actividad como el principal problema del colectivo en las economías desarrolladas. Sin embargo, una aproximación basada en la Teoría Económica tradicional, en aras a clarificar la situación, deja más interrogantes de los que resuelve. Bajo una perspectiva más amplia, completando el enfoque neoclásico con la teoría institucionalista de los mercados duales de trabajo y analizando la influencia de la discriminación, en este estudio introduciremos elementos tomados de la Psicología (como los procesos de estigmatización o las teorías del estrés) para cubrir las lagunas de dicho análisis, en un contexto de Economía del Comportamiento. Tal modo de proceder nos permitirá ser más precisos en el diseño de medidas de política económica que busquen atajar el problema.

<p>O problema da exclusão social está a crescer cada vez mais na União Europeia. Embora, aparentemente, a situação esteja a ser tratada a nível político, o panorama não é muito positivo. O que poderá estar a passar-se? Este artigo analisa a situação do ponto de vista da economia comportamental (incluindo, na interpretação da situação, os processos de estigmatização e as teorias para lidar com o stress, indo para além do modelo tradicional do homo economicus), propondo o marketing social como contributo para soluções mais eficazes, no sentido de superar a situação e de abordar o problema do ponto de vista da intervenção pública-privada.</p>