The call centre is a service-intensive organization with a significant proportion of its employees working in direct contact with its customers. Given the nature of front line employees, job satisfaction is a serious issue in call centre as well as the service industry. The front line employees, like any other service sector employees, need to develop and maintain a strong relationship with its human resources for effective performance in assisting customers’ problems and inquiries. Therefore, this paper formulates a framework postulating job satisfaction as an antecedent of organizational commitment in call centre industry. The finding of this study should enrich the existing theories by providing additional evidence on the relationship between employees’ job satisfaction and organizational commitment especially for call centre industry. Eventually, the findings provide empirical support to the concepts and theories that are currently discussed in the employees’ job satisfaction literature to be applied especially in the context of call centre perspective.
Emergency Vehicles (EV) consists of fire and rescue engines is expected able to perform its function efficiently especially in the case of fire incident. Even though the fire incident rarely to happen, but the arrival on time of the fire engine at the incident location is very crucial as it can save human lives and loss of valuables. This paper is intended to measure the Key Performance Index (KPI) by measuring the response time of the fire fighter to respond to an emergency case. This study attempts to quantify the duration of the time taken of an EV begins when the emergency call is answered until it reached to the incident location. Emergency Vehicles (EV) consists of fire and rescue engines is expected able to perform its function efficiently especially in the case of fire incident. Even though the fire incident rarely to happen, but the arrival on time of the fire engine at the incident location is very crucial as it can save human lives and loss of valuables. This paper is intended to measure the Key Performance Index (KPI) by measuring the response time of the fire fighter to respond to an emergency case. This study attempts to quantify the duration of the time taken of an EV begins when the emergency call is answered until it reached to the incident location. A qualitative approach was adopted, and data were obtained through in-depth interviews from 10 respondents who are mainly the officers in the fire station. The findings found that external factors such as road factors, parking, weather, inaccurate address, and population density were the main contributing factors that made the stations' response times did not meet its key performance indicator (KPI). Additionally, the internal factors are the main factors that contribute to the success of the key performance indicator response time. Therefore, this study recommends the authorities involved take action to rectify the problems. The result of this study hopefully can be extended to include the elements of traffic management and intersection in measuring EV response time in the future.
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