This chapter focuses on a variety of Taliban IO delivery systems some of which have not had scholarly assessments. The Taliban have had a major presence on the internet since their development of their main webpage – Alemarah. This site has become quite sophisticated over the years and is published in Pashto, Dari, Urdu, Arabic and English languages. Hence, the site targets a variety of audiences including the international community in addition to Afghans, Arabs, and Pakistanis. The Taliban also have a significant presence on social media to include sites on Facebook, Twitter and YouTube. They also use videos and DVDs to project their messages. They have affiliated “media studios such as Mana-ul Jihad, al Hijrat, and El Emarah which are described in detail in the chapter. They also use regular “spokesman” to interact with both local and international media. Finally they use a variety of radio stations to present their narratives and associated stories. Lastly they use graffiti to communicate with target audiences.
This chapter assesses the explicit target audiences of Taliban narratives and associated stories. These targets include – Local populations that are neutral/undecided toward the Taliban cause (Figure 3.20), local supports and sympathizers (Figure 3.2), local opposition (Figure 3.3), neighboring populations (Figure 3.4), and international population (Figure 3.5). The chapter introduces means of delivery for each of the audiences suggested and examines their respective messages’ strengths and weaknesses.
This chapter introduces the reader to the Master Narratives of the Taliban or those key themes that drive their narratives and associated stories. Specifically, the chapter focuses on the background of Taliban IO and its key themes or elements – religious concepts, cultural concepts, and political concepts. Each of these themes are discussed relative to their Afghan cultural significance and target audiences.
This is the first in a series of chapters that explicitly examines different Taliban narrative and story delivery means. Specifically this chapter discusses Afghan insurgent periodicals and newsletters. Specific periodicals examined include – Al Somood (Resistance), Srak (Beam of Light), Tora Bora Magazine, Shahamat (Courage/Bravery), In Fight, Elham (Inspiration/Revelation), Murchal (Trench), Mesaq-i-Esaar (Covenant of Sacrifice), Ihsas (Feelings), Resalat (Duty), Zamir (Conscience), Hittin, Wahdat, Nawa-I Afghan Jihad (Voice or melody of the Afghan Jihad), Likwal’ Hewad, and Khabroona. Variables such as content, length, languages used, frequency of publication, and origination are discussed for each periodical and newsletter.
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