The growth of the population's demand for urbanization besides the globalization of the economy and technology, leads to the depletion of natural resources, requiring a new vision of business focused on sustainability. In this scenario, the Civil construction has been acting in a participatory way in designing and thinking, aiming to reduceimpacts to the environment. The Jardim das Perdizes neighborhood, located in the Barra Funda region of São Paulo, is the first to receive the AQUA certification of sustainable neighborhood, and has several constructive techniques and equipment bringing improvement and economics of the use of natural resources, with Predictedrates of reduction of 35% of water consumption and 25% of energy consumption, in addition to the high performance of buildings, spaces and equipment. Moreover, within the undertaking there is also a park donated to the public sector with complete infrastructure, integrating the leisure space with the interrelations of society andthe ways of thinking sustainability. It is possible to observe with the study that the actions of fostering sustainable constructions benefit the environment with the reduction of raw material consumption and non-renewable resources, to the population with more planned and better income spaces and to the market Real estate, valuingbuildings.
The city of São Paulo in Brazil represents the most important urban center in South America due to its geospatial, demographic, and economic characteristics. The present study aimed to investigate in what way the city of São Paulo considers e acts to issues related to urban sustainability. To this end, a bibliographic review about urban sustainability was first carried out. In a second step, through qualitative and exploratory research, in-depth interviews were conducted with people who represented the views of the public and private sector, the academy, and civil society dealing with sustainable projects in São Paulo. Among the main results, it was possible to conclude that, despite the small advances that the city has managed to make in recent years, it cannot yet be considered sustainable. For this scenario to be more positive in the future, it is essential that the municipality acts on three fronts: urban planning, reduction of social inequality, and environmental education.
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