Aphantasia is the condition of reduced or absent voluntary imagery. So far, behavioural differences between aphantasics and non-aphantasics have hardly been studied as the base rate of those affected is quite low. The aim of the study was to examine if attentional guidance in aphantasics is impaired by their lack of visual imagery. In two visual search tasks, an already established one by Moriya (Attention, Perception, & Psychophysics, 80(5), 1127-1142, 2018) and a newly developed one, we examined whether aphantasics are primed less by their visual imagery than non-aphantasics. The sample in Study 1 consisted of 531 and the sample in Study 2 consisted of 325 age-matched pairs of aphantasics and non-aphantasics. Moriya’s Task was not capable of showing the expected effect, whereas the new developed task was. These results could mainly be attributed to different task characteristics. Therefore, a lack of attentional guidance through visual imagery in aphantasics can be assumed and interpreted as new evidence in the imagery debate, showing that mental images actually influence information processing and are not merely epiphenomena of propositional processing.

Scene Construction Theory suggests similar neural mechanisms for visual imagery and autobiographical memory, supporting the seeming scientific consensus that a loss of visual imagery affects autobiographical memory. Based on the Dual Coding Theory and the Reverse Hierarchy Model, we also assumed influences of visual imagery on recent visual memory and even verbal memory, although little evidence has been provided so far. Thus, in a sample of 67 congenital aphantasics (= persons without mental imagery) and 32 demographically matched controls, it was investigated whether deficits in visual imagery are associated with deficits in visual as well as verbal short‐term and long‐term memory. The memory tasks were theoretically selected based on task difficulty, retrieval condition, and subcategories of stimuli, as previous null findings were attributed to insensitive tasks that were solvable by aphantasics by means of non‐visual alternative strategies. Significant group differences were found in all memory components, with aphantasics performing worse than non‐aphantasics. Therefore, evidence was obtained for the influence of visual imagery on all memory components beyond autobiographical memory.

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