Numerous studies find associations between social media use and beliefs in conspiracy theories and misinformation. While such findings are often interpreted as evidence that social media causally promotes conspiracy beliefs, we theorize that this relationship is conditional on other individual-level predispositions. Across two studies, we examine the relationship between beliefs in conspiracy theories and media use, finding that individuals who get their news from social media and use social media frequently express more beliefs in some types of conspiracy theories and misinformation. However, we also find that these relationships are conditional on conspiracy thinking––the predisposition to interpret salient events as products of conspiracies––such that social media use becomes more strongly associated with conspiracy beliefs as conspiracy thinking intensifies. This pattern, which we observe across many beliefs from two studies, clarifies the relationship between social media use and beliefs in dubious ideas.
Supplementary Information
The online version contains supplementary material available at 10.1007/s11109-021-09734-6.
Contemporary political ills at the mass behavior level (e.g., outgroup aggression, conspiracy theories) are often attributed to increasing polarization and partisan tribalism. We theorize that many such problems are less the product of left-right orientations than an orthogonal "anti-establishment" dimension of opinion dominated by conspiracy, populist, and Manichean orientations. Using two national surveys from 2019 and 2020, we find that this dimension of opinion is correlated with several antisocial psychological traits, the acceptance of political violence, and time spent on extremist social media platforms. It is also related to support for populist candidates, such as Trump and Sanders, and beliefs in misinformation and conspiracy theories. While many inherently view politics as a conflict between left and right, others see it as a battle between "the people" and a corrupt establishment. Our findings demonstrate an urgent need to expand the traditional conceptualization of mass opinion beyond familiar left-right identities and affective orientations.
Despite regular reference to conspiracy theories as a “belief system,” few studies have attempted to explore the structure and organization of conspiracy beliefs beyond an examination of correlations between those beliefs. Employing unique data from two national surveys that includes respondent beliefs in 27 conspiracy theories, we decipher the substantive dimensions along which conspiracy beliefs are organized, as well as subgroupings within those dimensions. We find that variation in these conspiracy beliefs can be accounted for with two dimensions: the first regards partisan and ideological identities, while the other is composed of anti-social orientations, such as narcissism, Machiavellianism, psychopathy, and acceptance of political violence. Importantly, these two dimensions are uncorrelated. We also find that conspiracy beliefs group together by substantive content, such as those regarding partisan actors or science/medicine. Our findings also demonstrate that inferences about the correlates of conspiracy beliefs are highly contingent on the specific conspiracy theories employed by researchers. We provide suggestions for future research in this vein.
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