IVANČIČ KUTIN IN MONIKA KROPEJ TELBANV prispevku 1 so predstavljene strategije in kriteriji, kako se lahko pripovedno izročilo v okviru tematskih poti in parkov s sodelovanjem s strokovnjaki premišljeno vključi v kulturno in turistično ponudbo posamičnih krajev in območij. Predstavljen je konkreten primer priprave tematske poti po Pohorju in Istri, pri čemer so bile iz arhivov, objav in na terenu evidentirane najznačilnejše pripovedi, ki so bile podlaga za pripravo drugih produktov. Osnovni cilj je ohranjanje izročila in ozaveščanje tako lokalnih prebivalcev kot tudi obiskovalcev. Ključne besede: pripovedna kultura, pravljične poti, etnologija, folkloristika, kulturna dediščinaThe article presents the criteria and strategies for thoughtfully incorporating narrative folklore or local legends -with the aid of experts -into local cultural and touristic products linked to thematic paths and parks. The authors focus on the case of the preparation of thematic paths through Istria and Pohorje and the identified narratives -collected from archives and gathered through field research -that serve as the basis for the creation of the other products. The main goals are preserving narrative tradition and raising awareness among local residents as well as visitors.

Many newly established thematic routes and parks include narrative traditions to be experienced in their natural environment. Quality products of this kind are the result of well-developed concepts that follow expert guidelines and strategies and can be, as such, part of sustainable tourism, which strives to preserve ties with tradition to the greatest extent possible. This article includes some examples of different presentations of narrative tradition or local legends in places and discusses the problems with which such presentations cope. The article particularly discusses two examples of thematic trails that are based on professional folklore and ethnological research. The first case involves research activities that served as the foundation for thematic storytelling routes in the eastern part of the Alps – Pohorje above Slovenska Bistrica in Slovenia – and in central Istria in Croatia. The second example shows the influence of a thematic trail on the knowledge about local narrative tradition among schoolchildren in Bovec in the north-western part of Slovenia.

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The contribution discusses the narrative folklore about the plague, most notably how it spread, how people tried to protect themselves against the disease and how they treated it in Slovenian territory and, to some extent, within the wider European framework. The first part presents the analysis of folktales in which the Plague, personified as a demonic figure, roams from place to place, from one land to another. The second part focuses on steps taken to prevent the disease from spreading and means of protection against it, as well as healing, charms, incantations, and other vernacular practices during the epidemic.

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