Farmer-based seed multiplication is widely promoted by development practitioners, but there is limited understanding of the individual or collective motivations of farmers to engage or disengage in specialised seed production. The objective of this study is to understand the factors influencing the continuity of sweetpotato vine multiplication enterprises in the Lake Zone of Tanzania, five years after support from a project ended. A total of 81 out of 88 trained group or individual decentralised vine multipliers (DVMs) were traced to assess their vine multiplication activities. Qualitative and quantitative data were collected through telephone and field interviews. Our data showed that 40% of the 81 DVMs had sold vines in the year prior to the study and 20% had maintained the improved varieties for their own use. Some group members had continued vine sales as individuals. The DVMs’ reasons for abandoning vine multiplication included climatic and water access issues, market factors and group dynamics. The DVMs did not engage in high volumes of commercial sales. Socio-economic norms and values underpin the transactions of sweetpotato vines. These norms may undermine the emergence of commercially viable enterprises yet seem navigable for a substantial number of the DVMs. Group DVMs seem less commercially successful than individuals.

Interest is growing for the development of inclusive seed production models. However, there is limited understanding of gender-based roles and constraints and how these might influence gender relations in seed production. Through a case study on sweetpotato seed production in Lake Zone Tanzania, this article examines men’s and women’s roles in seed production with the introduction of specialized seed practices and a commercial orientation. The study uses data from 17 field-based plot observations and eight sex disaggregated focus group discussions (FGDs) with 33 (51% women and 48% men) decentralized vine multipliers (DVMs). Participatory, gender-based analytical tools were used to obtain an in-depth understanding of gender dimensions and implications of new seed production practices, the resources required and access to those resources. Our findings show that men and women have complementary roles in specialized seed production, and that men increased their involvement in production and commercialization, especially when larger monetary inputs and transactions took place. Women gained new tangible (income) and intangible (knowledge) assets, which enhanced their community status. Women’s contributions to household income became more visible. In conclusion male-takeover did not take place. There were changes in the perceptions around sweetpotato production and gender relations. As women’s contributions to household income became more visible, they were able to negotiate with their husbands on access to key resources to maintain this household revenue stream. We discuss how the new knowledge and skills related to seed production enhanced women’s status in the community. These dynamics initiated changes in gender relations and challenged prevailing community perceptions on gender roles.