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The objective of this paper is to obtain some Hermite-Hadamard type inequalities for h-preinvex functions. Firstly, a new kind of generalized h-convex functions, termed h-preinvex functions, is introduced through relaxing the concept of h-convexity introduced by Varosanec. Some Hermite-Hadamard type inequalities for h-preinvex functions are established under certain conditions. Our results can be viewed as generalization of several previously known results. Results proved in this paper may stimulate further research in different areas of pure and applied sciences.

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In this article, a new general integral identity involving generalized fractional integral operators is established. With the help of this identity new Hermite-Hadamard type inequalities are obtained for functions whose absolute values of derivatives are convex. As a consequence, the main results of this paper generalize the existing Hermite-Hadamard type inequalities involving the Riemann-Liouville fractional integral.