Online reviews play a critical role in modern word-of-mouth communication, influencing consumers' shopping preferences and purchase decisions, and directly affecting a company's reputation and profitability. However, the credibility and authenticity of these reviews are often questioned due to the prevalence of fake online reviews that can mislead customers and harm e-commerce's credibility. These fake reviews are often difficult to identify and can lead to erroneous conclusions in user feedback analysis. This paper proposes a new approach to detect fake online reviews by combining convolutional neural network (CNN) and adaptive particle swarm optimization with natural language processing techniques. The approach uses datasets from popular online review platforms like Ott, Amazon, Yelp, TripAdvisor, and IMDb and applies feature selection techniques to select the most informative features. The paper suggests using attention mechanisms like bidirectional encoder representations from transformers and generative pre-trained transformer, as well as other techniques like Deep contextualized word representation, word2vec, GloVe, and fast Text, for feature extraction from online review datasets. The proposed method uses a multimodal approach based on a CNN architecture that combines text data to achieve a high accuracy rate of 99.4%. This outperforms traditional machine learning classifiers in terms of accuracy, recall, and F measure. The proposed approach has practical implications for consumers, manufacturers, and sellers in making informed product choices and decision-making processes, helping maintain the credibility of online consumer reviews. The proposed model shows excellent generalization abilities and outperforms conventional discrete and existing neural network benchmark models across multiple datasets. Moreover, it reduces the time complexity for both training and testing.

Cloud computing is the one of the emerging techniques to process the big data. Cloud computing is known as service on demand. Large set or large volume of data is known as big data. Processing big data (MRI images and DICOM images) normally takes more time. Hard tasks such as handling big data can be solved by using the concepts of hadoop. Enhancing the hadoop concept will help the user to process the large set of images. The Hadoop Distributed File System (HDFS) and Map Reduce are the two default main functions which are used to enhance hadoop. HDFS is a hadoop file storing system, which is used for storing and retrieving the data. Map Reduce is the combination of two functions namely maps and reduces. Map is the process of splitting the inputs and reduce is the process of integrating the output of map's input. Recently, medical experts experienced problems like machine failure and fault tolerance while processing the result for the scanned data. A unique optimized time scheduling algorithm, called Dynamic Handover Reduce Function (DHRF) algorithm is introduced in the reduce function. Enhancement of hadoop and cloud and introduction of DHRF helps to overcome the processing risks, to get optimized result with less waiting time and reduction in error percentage of the output image.