Purpose -The purpose of the primary research is to gather information about the behaviour of bicycle tourism demand. Primarily by studying domestic bicycle tourists, the research results were expected to provide valuable market parameters, comparable with the determinants of previous relevant studies. Design and Methodology -Research was carried out by surveying different segments of bicyclists, recognized in earlier conceptual contributions. Electronic data collection techniques were applied. The online questionnaire was distributed to chosen respondents in the form of the link included in a personal message on a certain social network. A personal approach ensured a high response rate. The nature of research design resulted in a descriptive research, although some of its characteristics could be considered as exploratory. Findings -This paper is the first attempt to study the Croatian segment of the bicycle tourism demand. As far as the attributes common to both national and international research are concerned, it is possible to argue the similarities and differences of demand profiles. Value -Until there is a uniform approach to monitoring the phenomenon at the European level, the profiling of demand in bicycle tourism makes it possible to compare the specific findings with current trends. This research applies a somewhat different perspective than the existing ones -enabling more insight into the cycling-related behaviour in the home area and on vacation. As part of the international demand for bicycle tourism, knowledge about the behaviour of one particular national market contributes to the general state of the research.

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Gradove i naselja Europe karakterizira koncentracija prometne potražnje koja ima za posljedicu zakrčenost, nisku razinu sigurnosti, zagađenje i devastaciju okoliša te visoke troškove. S time se susreću svi sudionici u prometu, a stupanj njihova zadovoljstva proporcionalan je trajanju i troškovima putovanja. Većina gradova i naselja istovremeno su turističke destinacije koje trebaju organizacijom i upravljanjem prometom omogućiti kvalitetu kretanja lokalnog stanovništva te posjetitelja. Primarni cilj ovog istraživanja je identificirati elemente mobilnosti i prometna rješenja sposobna rezultirati smanjenjem korištenja automobila u destinacijama, a koja su u nekim europskim gradovima verificirana i prihvaćena od strane korisnika. U nastojanju utvrđivanja mogućih pravaca djelovanja koji bi uz najmanje ulaganja i u najkraćem roku povećali mobilnost u gradovima i naseljima u Republici Hrvatskoj, pri istraživanju stavova i ponašanja sudionika u prometu u Republici Hrvatskoj korištena je metodologija Europske Komisije (TNS Opinion & Social, 2014). KLJUČNE RIJEČI: upravljanje mobilnošću, prometne navike, mobilnost u turizmu, upravljanje mobilnošću u turističkim destinacijama, stavovi građana o mobilnosti SUMMARY: The cities of Europe are characterised by a concentration of traffic demand, resulting in road congestion, low safety levels, environmental pollution and devastation, and high costs that afflict all traffic participants. The satisfaction of traffic participants is proportional to the duration and cost of travel. As most cities and towns are also tourism destinations, they need to organise and manage traffic to ensure good mobility for residents and visitors alike. The primary objective of this study is to identify the elements of mobility and to single out traffic solutions that are capable of bringing about the reduced use of automobiles in destinations and have been verified and accepted by consumers in some European cities. The methodology of the European Commission (TNS Opinion & Social, 2014) was applied in studying the opinions and behaviour of traffic participants in the Republic of Croatia to determine what action is needed to increase mobility in Croatia's cities with the least investment cost and in the shortest time possible.

Purpose – The objective of this paper is to suggest a development scenario for cycling tourism destinations in the form of a model with identified stages, stakeholders, and activities, contingent upon regional commitment and supported by EU funding. Its purpose is to evaluate the role of service standardization in cycling tourism destination development from the stakeholder perspective. Methodology – This paper uses the case study approach in capturing practical implications of reallife regional tourism development. The conceptual model is a result of the conducted study and analysis that included qualitative data from strategic documents, implemented actions, and onsite observations, as well as the opinions, attitudes, and suggestions of tourism development stakeholders. Proposed is a more general and widely applicable cycling tourism development model, built around service standardization as the key component. Findings – Not all regional stakeholders (primarily service providers) demonstrate willingness to adapt to cycling tourism standardization, regardless of the simplicity of criteria for a basic (entrance) level of standardization. Interestingly, service providers that already cater to cycling tourists (or have attempted to) and have adopted some kind of service customization are more responsive to regional standardization initiative. Research results confirm the standpoint of the conceptual model that service standardization plays a key role in cycling tourism development. Contribution – This research provides more insight into the stakeholder perspective of cycling tourism development. Capturing stakeholder behaviour and attitudes towards service standardization as part of the strategic regional tourism development model offers practical and managerial implications for destination management and other (potential) actors in cycling tourism development. Research results indicate that service standardization is the key component of the destination’s cycling tourism development model, influenced by top-down development planning, stakeholder-involvement, and collaborative efforts at each stage.

Purpose Sporting events are the core of sport tourism. However, when it comes to business models (BM) in the context of event sport tourism, that is, how value is created and delivered at events, there is an obvious lack of research. The purpose of this paper is to deepen the understanding of BMs in the specific context of event sport tourism. Design/methodology/approach Focusing on trail-running sport events which are rapidly growing in popularity, the paper assesses actual events relative to the existing conceptual BM framework by using the analytical possibilities of the multiple-case study and by applying the interview and observation methods. Findings The results indicate that the core logic of the examined event-related sport tourism practices is very similar, although there are some significant differences. In addition, this study raises questions concerning potential modifications within the applied framework. Primarily, these relate to the partner network being identified as a second-order theme and an independent BM category and, communication with stakeholders (primarily with competitors), as a key process within the event BM. Originality/value This paper focuses on under-researched topics in the context of tourism, that is, the BM concept in relation to event sport tourism in general and trail-running sport tourism in particular. The paper provides a better understanding of the BM concept as a whole, and trail-running event sport tourism suppliers could benefit from the research findings by potentially avoiding business mistakes.